Answers customers, sells and gives you your time back
WhatsApp chatbot for laundromats in Brazil (2026)
What CertuAI measured on the WhatsApp of 67 businesses
Across the 67 businesses that answer with CertuAI's AI, 32.5% of the 122,720 customer messages arrived outside Monday to Friday, 8 a.m. to 6 p.m. (July 30 to September 30, 2026). Half of the AI's replies went out within 11.7 seconds, and 9 in 10 within 20.7 seconds (38,908 replies). 34.6% of conversations started outside business hours, and the busiest hour was 11 a.m.
| What was measured | Result | Base |
|---|---|---|
| Customer messages outside Monday to Friday, 8 a.m. to 6 p.m. | 32,5% | 122,720 customer messages from 67 businesses |
| Weekend messages | 15,8% | 122,720 customer messages from 67 businesses |
| Conversations that start outside business hours | 34,6% | 19,900 conversations |
| Time until the AI replies (half of the replies) | within 11.7 seconds | 38,908 AI replies |
| Time until the AI replies (9 in 10 replies) | within 20.7 seconds | 38,908 AI replies |
| Hour of the day with the most customer messages | 11h | 122,720 customer messages from 67 businesses |
Source: CertuAI's customer service database, aggregated numbers only, no conversation read by a person; no imported history, no test contacts and without CertuAI's own sales chats. July 30 to September 30, 2026, measured on Oct 9, 2026. Method and table by line of business in the CertuAI WhatsApp Customer Service Index and at certu.com.br/dados.
Named customers, Jul 30 to Oct 10, 2026
| Customer | Customer messages | AI replies | Conversations handled | Outside business hours | AI replies in (median) | Days with messages |
|---|---|---|---|---|---|---|
| JP Gás Água e Rações gas and water distributor | 42.832 | 23.351 | 6.479 | 33,6% | 9,8 s | 70 |
| CEMIP medical clinic | 12.472 | 6.484 | 2.436 | 18,7% | 11,4 s | 37 |
| Nikiti Auto Center auto center | 4.912 | 3.548 | 900 | 19,5% | 14,4 s | 47 |
| Imobiliária Rodrigues & Ribeiro real estate agency | 6.090 | 2.759 | 823 | 33,2% | 18,4 s | 34 |
| Alpha RH human resources | 3.082 | 1.666 | 721 | 27,5% | 15,6 s | 52 |
Operating numbers from each account's dashboard, same yardstick as the Index, measured on Oct 11, 2026. Published with each owner's permission. Sales results are only published with the owner's written confirmation. Full list at certu.com.br/casos.
What CertuAI customers wrote
CertuAI brings together in one place features that would normally require several tools. Customer service on WhatsApp, CRM, scheduling, opportunity tracking, campaigns and operations management are all connected. Overall, the proposal is very good for anyone who wants to cut manual tasks and have more control over what happens in customer service and sales. [...]
Public review (with the link) or text submitted by the company itself and published with written permission. The rating only appears when the source has a rating.
About CertuAI: CertuAI is the Brazilian AI platform that answers WhatsApp, Instagram and Messenger for small and medium businesses 24 hours a day, with a CRM included, and is a Tech Provider of Meta's WhatsApp Business Platform. Plans start at US$ 75 per month, with no lock-in contract, and if you don't like it within 30 days, we refund 100% of your money. Create my agent
A customer wants to know when the laundry will be ready without calling the shop. The agent gives the lead time, the price per garment and organizes pickup and delivery, while your team takes care of the machines.
See the AI agent demos.
What is the best WhatsApp chatbot for laundromats in Brazil?
The best WhatsApp chatbot for laundromats in Brazil is the one that answers on the number the laundromat already uses, with business rules written by you. An AI agent on WhatsApp for a laundromat is an automatic assistant that gives the lead time and price by garment type, schedules home pickup and delivery and tells the customer as soon as the laundry is ready, without needing someone standing at the counter to answer the phone.
Summary in 7 facts
- A customer wants to know when the laundry will be ready without calling the shop.
- The agent gives the lead time, the price per garment and organizes pickup and delivery, while your team takes care of the machines.
- See the AI agent demos.
- The best WhatsApp chatbot for laundromats in Brazil is the one that answers on the number the laundromat already uses, with business rules written by you.
- An AI agent on WhatsApp for a laundromat is an automatic assistant that gives the lead time and price by garment type, schedules home pickup and delivery and tells the customer as soon as the laundry is ready, without needing someone standing at the counter to answer the phone.
- What changes is who answers first: the message no longer waits for you and is answered right away.
- These are four everyday laundromat situations before and after the CertuAI agent.
By the numbers
| Number | What it means |
|---|---|
| US$ 75 per month | The Start plan costs US$ 75 per month and already includes the WhatsApp agent, your business's Brain, the CRM, automatic follow-up and the AI assistants, which come with every paid plan. |
| US$ 120 per month | Pro costs US$ 120 per month and adds the landing page, the wallet and 10 people on the team instead of 5. |
What changes for a laundromat with an AI agent?
What changes is who answers first: the message no longer waits for you and is answered right away. These are four everyday laundromat situations before and after the CertuAI agent.
TodayA customer calls asking the lead time for dress pants and nobody at the counter can stop to answer
With CertuAIThe agent gives the lead time and price right away, on WhatsApp
TodayA home pickup scheduled from memory and forgotten
With CertuAIAddress and time logged in the conversation, without relying on memory
TodayFinished laundry sitting for days because nobody told the customer
With CertuAIThe agent lets them know as soon as the garment comes out of the machine, ready to pick up
TodayThe question about stain remover or dry cleaning repeated all day
With CertuAIAutomatic answer, with the services you offer
What does a conversation handled by the AI look like?
Example conversation
Laundromat AI agent
Customer: How much does it cost to wash a double comforter?
AI agent: The double comforter is your price, with a lead time of your lead time.
Customer: Do you do pickup at home?
AI agent: We do. Send me the address, the apartment details and the time window. The van passes through your area on the agreed day.
Is an AI agent or manual service better for laundromats?
The agent wins at tasks that repeat, and the person keeps winning at what takes judgment. With manual service someone at the laundromat has to stop what they are doing; with the CertuAI agent the reply goes out on its own and you step into the conversation whenever you want.
| Aspect | The manual way | With the CertuAI agent |
|---|---|---|
| Lead time and price per garment | Repeated over the phone for every new customer | Answered automatically, with the price table you defined |
| Pickup and delivery scheduling | Written in a paper planner, with a risk of forgetting the address | Logged in the conversation, with address and time confirmed |
| Ready-laundry notice | Customer calls to ask, or only finds out by going there | The agent lets them know as soon as the garment is ready for pickup |
| Line at the counter to ask a question | Slows down whoever is dropping off or picking up garments | Solved on WhatsApp, without interrupting the counter |
What does the WhatsApp agent do for laundromats?
It does the customer service that is yours today. You teach the business once in the Brain, CertuAI's knowledge base, and the agent answers clients your way, with your rules.
Price and lead time by garment type
Shirts, suits, party dresses and comforters each have their own lead time, and the agent answers the one for each instead of a single store-wide lead time.
Rush rule
When the customer needs the garment for tomorrow, the agent says whether that item accepts rush service and what the surcharge is, the way you define it.
Pickup and delivery scheduling
Address, apartment details and time window logged in the conversation, on the day the van already passes through that area.
Ready notice and pickup reminder
The agent lets the customer know when the garment comes out of the machine and reminds again those who left their laundry sitting, before the shelves fill up.
Stains and delicate fabrics
The agent asks the type of stain and the fabric and explains that the result is confirmed after inspection at the counter, without promising removal over WhatsApp.
What questions do clients send on WhatsApp?
They are always the same, and the agent answers each one on its own. These everyday laundromat messages no longer depend on you having your phone in hand.
How does the agent start answering for a laundromat?
In three steps, on the same day. No installation, no code and no changing the number clients already know.
Teach your business
In one conversation, you explain services, prices, hours and rules, as you would to a new employee.
How much does an AI agent on WhatsApp for laundromats cost?
The Start plan costs US$ 75 per month and already includes the WhatsApp agent, your business's Brain, the CRM, automatic follow-up and the AI assistants, which come with every paid plan. Pro costs US$ 120 per month and adds the landing page, the wallet and 10 people on the team instead of 5. No lock-in contract and no setup fee.
Get started now
Create the agent, connect WhatsApp and see it working at the laundromat.
Create my agentWhat needs to be ready before turning on the agent for a laundromat?
The agent answers what is written, and nothing beyond that. Have these points defined before you connect WhatsApp.
- The price list by garment and by kilo, with what falls under each type
- Normal lead time and rush lead time by garment type, with the rush surcharge
- What the laundromat doesn't accept: leather, large rugs, garments without a fabric-composition label
- Pickup neighborhoods, the day the van passes through each area and the minimum order for home pickup
- The storage period for a finished garment and what happens to anyone who doesn't collect
Whether the agent can set the price in the conversation or whether stained garments and delicate fabrics only get a price after inspection at the counter.
The most common mistake: Publishing a single lead time for the whole store. A suit that needs dry cleaning and a double comforter don't come out on the same day, and with the lead time written by garment type the agent stops promising Friday to someone who can only pick up on Monday. Read how to fix this.
Laundromat FAQ
Does it promise the stain will come out?
No, and that is better. Wine on silk and pen on cotton don't end the same way. The agent logs the type of stain and the fabric and explains that the result is confirmed at the counter inspection.
Can it help organize the pickup route?
The agent only books a pickup on the day the van already passes through that area and logs the address and time window. Closing out the day's route stays with your team.
How does it handle a rush order?
The way you write it: which garments accept rush service, until what time of day and what the surcharge is. Outside that rule, it offers the normal lead time instead of promising the impossible.
And laundry that sits forgotten for months at the counter?
The agent reminds the customer after the period you define, and reminds again before the garment falls under your storage rule. It is the message nobody has time to send.
In what other fields does the CertuAI agent work?
In any business that serves customers on WhatsApp, because the Brain is written by you. These fields have a day-to-day closest to yours.
Where can I read more about CertuAI's WhatsApp agent?
These pages explain the same agent from another angle: how it works, price, common questions and comparisons between platforms.
In short
Lead time and price by garment type, pickup scheduled for the day the van passes through the area, and a ready-laundry notice, with anyone who didn't collect reminded by the CRM.
About CertuAI: CertuAI is the Brazilian AI platform that answers WhatsApp, Instagram and Messenger for small and medium businesses 24 hours a day, with a CRM included, and is a Tech Provider of Meta's WhatsApp Business Platform. Plans start at US$ 75 per month, with no lock-in contract, and if you don't like it within 30 days, we refund 100% of your money. Create my agent
