MEMeta · API
Muse Spark 1.3: price in reais and WhatsApp cost
About CertuAI: CertuAI is the AI that answers a small business's WhatsApp, Instagram and Messenger 24/7, with a built-in CRM, and is a Tech Provider on Meta's WhatsApp Business Platform. Paid plans start at US$ 75 a month, with no lock-in. Create my agent
Meta's Muse Spark 1.3 costs R$ 6.24 per million input tokens and R$ 21.20 per million output tokens. A WhatsApp conversation with 10 replies costs about R$ 0.56.
- Reads images
- Reads video
- Reasons before answering
- Uses tools
Summary in 6 facts
- Meta's Muse Spark 1.3 costs R$ 6.24 per million input tokens and R$ 21.20 per million output tokens.
- 44 of the 94 models with an official price cost less on input; 49 cost the same or more.
- Price history: one record so far, from Sep 25, 2026.
- The curve appears here the day the price changes, with no made-up curve.
- You don't need to choose a model, count tokens or set up a server.
- CertuAI builds an AI agent that answers your customers on WhatsApp through Meta's official API, using what your business knows how to answer.
By the numbers
| Number | What it means |
|---|---|
| R$ 6,24 | Meta's Muse Spark 1.3 costs R$ 6.24 per million input tokens and R$ 21.20 per million output tokens. |
| 94 models | 44 of the 94 models with an official price cost less on input; 49 cost the same or more. |
| US$ 75 per month | The Start plan costs US$ 75 per month and already comes with 1,600 responses. |
| R$ 4,9892 | Real at the Central Bank's PTAX selling rate of Oct 9, 2026: R$ 4.9892 per dollar. |
| 10 responses | The conversation math: 10 agent replies, each reading 8,000 input tokens (instructions, what the company knows and the conversation history) and writing 300 output tokens. |
| R$ 72 | In a CertuAI measurement from Aug 5, 2026, with two real businesses on Gemini, the cost came to between R$ 72 and R$ 77 per 10 thousand messages, below this estimate. |
Where Muse Spark 1.3 sits on price
44 of the 94 models with an official price cost less on input; 49 cost the same or more.
Price
| Token type | R$ | US$1 |
|---|---|---|
| Input what the model reads | R$ 6,24 | US$ 1.25 |
| Output what the model writes | R$ 21,20 | US$ 4.25 |
| Input read from cache repeated text that the company stores | R$ 0,75 | US$ 0.15 |
Price history: one record so far, from Sep 25, 2026. The curve appears here the day the price changes, with no made-up curve.
How much it costs on WhatsApp
| Usage | Estimated cost |
|---|---|
| 1 agent reply | R$ 0,056 |
| 1 conversation (10 replies) | R$ 0,56 |
| 1,000 replies per month | R$ 56,25 |
| 10,000 replies per month | R$ 562,53 |
Assumption: each reply reads 8,000 tokens and writes 300.2
Quality on tests
Muse Spark 1.3 does not appear on the LMArena text leaderboard published on Oct 8, 2026, or it appears under a name that CertuAI could not match to this model with certainty.4
Muse Spark 1.3 fact sheet
Source
| Company | Meta |
|---|---|
| Type | API |
| Name on the pricing page | muse-spark-1.3 |
Capability
| Context window | 1,000,000 tokens3 |
|---|---|
| What it reads | images, video and files |
| Reasons before answering | yes |
| Uses tools (function calling) | yes |
Access
| Company API | yes, with an official price |
|---|---|
| Open weights | no |
Not stated in the official source: what it generates.3
More free calculators: how much it costs to put AI in your business, how much unanswered WhatsApp costs and how much it costs to hire a customer service agent. For people who code: the technical AI blog.
How CertuAI can help
You don't need to choose a model, count tokens or set up a server. CertuAI builds an AI agent that answers your customers on WhatsApp through Meta's official API, with what your business knows how to answer. The Start plan costs US$ 75 per month and already comes with 1,600 responses.
Sources and method
- Price source: Meta - Meta Model API, Muse Spark model page (dev.meta.ai), read on Sep 25, 2026. Model name on the page:
muse-spark-1.3. There is a much cheaper 'contributor' tier in which the data is used to improve Meta products; do not use it with customer data. How the page was read: Model page in Meta's documentation. Meta requires written authorization for automated collection; the catalog does not download the page by itself. API list price, standard tier, with no batch, cache or contract discount. Input is what the model reads; output is what it writes. Cache is the price of input the company has already stored from a previous question, when the page reports it. Reais converted at the selling PTAX rate of the Central Bank of Brazil on Oct 9, 2026: R$ 4.9892 per dollar. - The conversation math: 10 agent replies, each reading 8,000 input tokens (instructions, what the company knows and the conversation history) and writing 300 output tokens. This is the basis CertuAI uses to estimate the cost per reply. It does not include cache discounts or the extra tokens of models that “think” before answering, so a reasoning model can come out more expensive. In a CertuAI measurement from Aug 5, 2026, with two real businesses on Gemini, the cost came to between R$ 72 and R$ 77 per 10 thousand messages, below this estimate.
- Context window: official page, read on Sep 25, 2026 (the model's official documentation says "Context window 1M"). What it reads and generates, maximum output, reasoning and tools: Meta's official documentation, read by hand on Sep 25, 2026. A field the official source does not provide is left out of the fact sheet and shows up in the "Not stated in the official source" line.
- Source: LMArena, text leaderboard, public dataset on Hugging Face (CC BY 4.0 license), published Oct 8, 2026, queried Oct 9, 2026. What the number measures: Score from the LMArena text leaderboard, in the style-control version and the overall category: people send the same question to two models without knowing which they are and vote for the better answer, and LMArena turns the votes into a score. The higher it is, the more often the model won. The confidence band is the interval LMArena itself publishes for the score. The rank is the one on the full leaderboard, which has models outside this catalog. How the name was matched: Same company and same name, ignoring periods, spaces and hyphens. It also accepts the name with the reasoning level at the end (high, medium, low, minimal) and the name with a date at the end when LMArena only knows that model by a date.
In short
Muse Spark 1.3 costs US$ 1.25 per million input tokens and US$ 4.25 per million output tokens. See it in reais and the cost per WhatsApp conversation.
About CertuAI: CertuAI is the AI that answers a small business's WhatsApp, Instagram and Messenger 24/7, with a built-in CRM, and is a Tech Provider on Meta's WhatsApp Business Platform. Paid plans start at US$ 75 a month, with no lock-in. Create my agent