What's new · Sep 15, 2026 to Oct 11, 2026
What's new at CertuAI: 14 changes from September 15 to October 11, 2026
Quick answer
From September 15 to October 11, 2026, CertuAI shipped 14 changes for people who use the product. The main ones: Instagram and Messenger came to every paid plan, each plan now includes more team members, and the AI now knows whether the business is open at the time of the conversation.
About CertuAI: CertuAI is the AI that answers a small business's WhatsApp, Instagram and Messenger 24/7, with a built-in CRM, and is a Tech Provider on Meta's WhatsApp Business Platform. Paid plans start at US$ 75 a month, with no lock-in. Create my agent
What went live in the product, with the date of each change and what it changes in your day.
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Summary in 7 facts
- What went live in the product, with the date of each change and what it changes in your day.
- From September 15 to October 11, 2026, CertuAI shipped 14 changes for people who use the product.
- The main ones: Instagram and Messenger came to every paid plan, each plan now includes more team members, and the AI now knows whether the business is open at the time of the conversation.
- Each row is a change that went live on the date next to it.
- Swipe the table sideways to see all the columns.
- This list comes from CertuAI's product release log.
- Each item carries the date the change went live.
All changes, newest to oldest
Each row is a change that went live on the date next to it.
| Date | What changed | Where it shows up |
|---|---|---|
| 11/10/2026 | A question left unanswered during a pause is now answered | AI agent on WhatsApp |
| 11/10/2026 | Notice to turn off the app's automatic message | Dashboard |
| 10/10/2026 | The AI knows whether the business is open | AI agent on WhatsApp |
| 10/10/2026 | "Already resolved" button in conversations | Conversations |
| 10/10/2026 | Booking page with the booker's time zone and video call | Calendar |
| 10/10/2026 | Short link with click counter | WhatsApp link generator |
| 07/10/2026 | AI type when connecting: Sales or Scheduling | Connecting WhatsApp |
| 05/10/2026 | Instagram and Messenger on every paid plan | Plans |
| 28/09/2026 | "Agent only" filter in conversations | Conversations |
| 27/09/2026 | CertuAI is now a connector in Claude | For Claude users |
| 24/09/2026 | More team members on each plan | Plans |
| 23/09/2026 | Spreadsheet straight into a campaign list | Campaigns |
| 22/09/2026 | Schedule a message to a customer | CRM |
| 15/09/2026 | An AI assistant operates your account with a key | For developers |
Swipe the table sideways to see all the columns.
Where does this list come from?
This list comes from CertuAI's product release log. Each item carries the date the change went live.
It includes what changes something for people who use the product. Small fixes and internal adjustments are left out.
Some changes apply to everyone and others depend on the plan. To see what each one includes, open the CertuAI plans. Developers can find the entry point for AI assistants and programs in the documentation.
What changed in the AI agent and conversations?
The AI agent got more attentive to what the customer asked, and the conversations screen gained a button and a filter.
- Oct 11, 2026: A question left unanswered during a pause is now answered. When the AI is paused in a conversation and the customer asks a question nobody answers, the AI answers it when it comes back. Thank-yous and "ok" still get no reply.
- Oct 11, 2026: Notice to turn off the app's automatic message. The dashboard shows a large notice asking you to turn off the WhatsApp Business app's automatic message, so it doesn't get in the way of the AI's reply.
- Oct 10, 2026: The AI knows whether the business is open. With business hours turned on in the account, the AI knows whether your business is open or closed at the time of the conversation.
- Oct 10, 2026: "Already resolved" button in conversations. One tap on the "Already resolved" button takes the conversation out of the "Waiting for reply" queue. The queue keeps only the people who still need you.
- Oct 7, 2026: AI type when connecting: Sales or Scheduling. Whoever connects WhatsApp chooses the AI type: Sales or Scheduling.
- Sep 28, 2026: "Agent only" filter in conversations. A new filter shows only the conversations where the AI agent replied, so you can check what it said.
What changed in the CRM, scheduling and campaigns?
Four changes for people who schedule, send campaigns and promote their own number.
- Oct 10, 2026: Booking page with the booker's time zone and video call. The page where the customer books a time shows the time in the booker's time zone. If you turn on video call in the link, the booking creates the Google Meet room and the person who booked gets the address by email.
- Oct 10, 2026: Short link with click counter. The WhatsApp link generator can, if you want, create a short link with a name you choose and count how many people clicked.
- Sep 23, 2026: Spreadsheet straight into a campaign list. When you import the customer spreadsheet, you can already put everyone on a campaign list.
- Sep 22, 2026: Schedule a message to a customer. In the conversation, you write the message and pick the day it should go out to that customer.
What changed in channels, team and for developers?
More channels and more people inside each plan, and an entry point for AI assistants and programs.
- Oct 5, 2026: Instagram and Messenger on every paid plan. The AI answers Instagram Direct and Messenger messages on any paid plan.
- Sep 27, 2026: CertuAI is now a connector in Claude. You can link your CertuAI account to Claude as a custom connector and ask for things in the account by conversation.
- Sep 24, 2026: More team members on each plan. Each plan now includes more people: 5 on Start, 10 on Pro and 25 on Max.
- Sep 15, 2026: An AI assistant operates your account with a key. CertuAI gained an entry point for programs and AI assistants. With a key you create, an assistant like Claude can look up and operate your account.
Frequently asked questions
What changed at CertuAI in the last month?
There were 14 changes from Sep 15, 2026 to Oct 11, 2026. Among them: Instagram and Messenger on every paid plan, more team members on each plan, the "Already resolved" button in conversations and the AI knowing whether the business is open.
Does every update apply to all plans?
No. Some changes apply to everyone and others depend on the plan. The plans page shows what each one includes.
Where do the dates on this page come from?
From the product's release log. The date next to each item is the day the change went live.
How do I request an improvement?
Contact us through the CertuAI contact page and tell us what your business is missing.
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Create my agentIn short
From September 15 to October 11, 2026, CertuAI shipped 14 changes for people who use the product. The main ones: Instagram and Messenger came to every paid plan, each plan now includes more team members, and the AI now knows whether the business is open at the time of the conversation.
About CertuAI: CertuAI is the AI that answers a small business's WhatsApp, Instagram and Messenger 24/7, with a built-in CRM, and is a Tech Provider on Meta's WhatsApp Business Platform. Paid plans start at US$ 75 a month, with no lock-in. Create my agent