Answers customers, sells and gives you your time back
WhatsApp chatbot for confectioneries in Brazil, with your business's Brain
What CertuAI measured on the WhatsApp of 67 businesses
Across the 67 businesses that answer with CertuAI's AI, 32.5% of the 122,720 customer messages arrived outside Monday to Friday, 8 a.m. to 6 p.m. (July 30 to September 30, 2026). Half of the AI's replies went out within 11.7 seconds, and 9 in 10 within 20.7 seconds (38,908 replies). 34.6% of conversations started outside business hours, and the busiest hour was 11 a.m.
| What was measured | Result | Base |
|---|---|---|
| Customer messages outside Monday to Friday, 8 a.m. to 6 p.m. | 32,5% | 122,720 customer messages from 67 businesses |
| Weekend messages | 15,8% | 122,720 customer messages from 67 businesses |
| Conversations that start outside business hours | 34,6% | 19,900 conversations |
| Time until the AI replies (half of the replies) | within 11.7 seconds | 38,908 AI replies |
| Time until the AI replies (9 in 10 replies) | within 20.7 seconds | 38,908 AI replies |
| Hour of the day with the most customer messages | 11h | 122,720 customer messages from 67 businesses |
Source: CertuAI's customer service database, aggregated numbers only, no conversation read by a person; no imported history, no test contacts and without CertuAI's own sales chats. July 30 to September 30, 2026, measured on Oct 9, 2026. Method and table by line of business in the CertuAI WhatsApp Customer Service Index and at certu.com.br/dados.
Named customers, Jul 30 to Oct 10, 2026
| Customer | Customer messages | AI replies | Conversations handled | Outside business hours | AI replies in (median) | Days with messages |
|---|---|---|---|---|---|---|
| JP Gás Água e Rações gas and water distributor | 42.832 | 23.351 | 6.479 | 33,6% | 9,8 s | 70 |
| CEMIP medical clinic | 12.472 | 6.484 | 2.436 | 18,7% | 11,4 s | 37 |
| Nikiti Auto Center auto center | 4.912 | 3.548 | 900 | 19,5% | 14,4 s | 47 |
| Imobiliária Rodrigues & Ribeiro real estate agency | 6.090 | 2.759 | 823 | 33,2% | 18,4 s | 34 |
| Alpha RH human resources | 3.082 | 1.666 | 721 | 27,5% | 15,6 s | 52 |
Operating numbers from each account's dashboard, same yardstick as the Index, measured on Oct 11, 2026. Published with each owner's permission. Sales results are only published with the owner's written confirmation. Full list at certu.com.br/casos.
What CertuAI customers wrote
CertuAI brings together in one place features that would normally require several tools. Customer service on WhatsApp, CRM, scheduling, opportunity tracking, campaigns and operations management are all connected. Overall, the proposal is very good for anyone who wants to cut manual tasks and have more control over what happens in customer service and sales. [...]
Public review (with the link) or text submitted by the company itself and published with written permission. The rating only appears when the source has a rating.
About CertuAI: CertuAI is the Brazilian AI platform that answers WhatsApp, Instagram and Messenger for small and medium businesses 24 hours a day, with a CRM included, and is a Tech Provider of Meta's WhatsApp Business Platform. Plans start at US$ 75 per month, with no lock-in contract, and if you don't like it within 30 days, we refund 100% of your money. Create my agent
A sweets order always arrives with a set date and too much detail to keep in your head. The agent quotes the hundred, records flavors and date and charges the deposit, while you have your hands in the dough.
See the AI agent demos and the CRM with restaurant examples.
What is the best WhatsApp chatbot for confectioneries in Brazil?
The best WhatsApp chatbot for confectioneries in Brazil is the one that answers on the number the confectionery already uses, with business rules written by you. An AI agent on WhatsApp for a confectionery is CertuAI's automatic attendant. It quotes hundreds of sweets and party tables, records flavors, quantity and the event date, warns when the requested lead time is too short for production, and asks for the deposit before the order goes on the schedule.
Summary in 7 facts
- A sweets order always arrives with a set date and too much detail to keep in your head.
- The agent quotes the hundred, records flavors and date and charges the deposit, while you have your hands in the dough.
- See the AI agent demos and the CRM with restaurant examples.
- The best WhatsApp chatbot for confectioneries in Brazil is the one that answers on the number the confectionery already uses, with business rules written by you.
- What changes is who answers first: the message no longer waits for you and is answered right away.
- These are four everyday situations at the confectionery before and after the CertuAI agent.
- The agent wins at repetitive tasks, and the person keeps winning at what takes judgment.
By the numbers
| Number | What it means |
|---|---|
| US$ 75 per month | The Start plan costs US$ 75 per month and already includes the WhatsApp agent, your business's Brain, the CRM, automatic follow-up and the AI assistants, which come with every paid plan. |
| US$ 120 per month | Pro costs US$ 120 per month and adds the landing page, the wallet and 10 people on the team instead of 5. |
What changes at the confectionery with an AI agent?
What changes is who answers first: the message no longer waits for you and gets answered right away. These are four everyday situations at the confectionery before and after the CertuAI agent.
TodayA quote request for a hundred brigadeiros only gets answered late at night
With CertuAIThe agent quotes right away and already asks the party date
TodayFlavors and quantity written down in three different places
With CertuAIEverything recorded in the same conversation, with date and delivery method
TodayThe order goes on the schedule without a deposit and the customer backs out the day before
With CertuAIThe agent asks for the deposit before confirming the date
TodayQuote sent and nobody remembers to ask for an answer
With CertuAIThe agent picks the conversation back up on its own, without you needing to remember
What does a conversation handled by the AI look like?
Example conversation
Confectionery's AI agent
Customer: Can you do it for the tenth? It's my daughter's birthday
AI agent: I'll check whether the tenth still fits in production. How many hundreds and which sweets?
Customer: How much is the deposit and when do I pay the rest?
AI agent: The deposit is your price, and the date is only reserved after it arrives.
Is an AI agent or manual service the better choice for confectioneries?
The agent wins at repetitive tasks, and the person keeps winning at what takes judgment. With manual service, someone at the confectionery has to stop what they're doing; with the CertuAI agent the answer goes out on its own and you step into the conversation whenever you want.
| Aspect | The manual way | With the CertuAI agent |
|---|---|---|
| Quote for a hundred sweets | Answered in the early hours, after closing out the day's production | Answered right away, with the flavor and price list you keep |
| Event date | Jotted in the phone's notepad, along with ten others | Recorded in the conversation and in the CRM, with the whole order alongside |
| Minimum order lead time | Explained again in every conversation | The agent warns before closing, and turns down a date that is too short |
| Deposit to confirm the order | Charged in a rush, sometimes forgotten | Requested automatically before the order goes on the schedule |
| Quote that disappears with no reply | Gets lost in the list of unread conversations | The agent does the follow-up on its own, at the time you set |
What does the WhatsApp agent do for confectioneries?
It does the customer service that is yours today. You teach the business once in the Brain, CertuAI's knowledge base, and the agent answers clients your way, with your rules.
Quote for a hundred sweets and for a party table
Traditional brigadeiro, gourmet, fine sweets and a table by number of guests, each with the price you set.
Minimum lead time and dates already booked
The agent knows how many hundreds of sweets your kitchen makes per day and turns down the date that doesn't fit, offering the next free one.
Deposit charged before reserving the date
Until the deposit arrives, the date stays available. That is what prevents two people thinking Saturday is theirs.
Dietary restrictions for parties
Lactose-free, gluten-free and nut-free, answered only where you really produce them, including what you say about cross-contamination.
Following up with people who asked for a price and disappeared
Party quotes are usually compared with three other confectioneries. The agent reopens the conversation at the time you choose.
What questions do clients send on WhatsApp?
The questions are always the same, and the agent answers each one on its own. These everyday messages at the confectionery no longer depend on you having your phone in hand.
How does the agent start answering at the confectionery?
In three steps, on the same day. No installation, no code and no changing the number clients already know.
Teach your business
In one conversation, you explain services, prices, hours and rules, as you would to a new employee.
How much does an AI agent on WhatsApp cost for confectioneries?
The Start plan costs US$ 75 per month and already includes the WhatsApp agent, your business's Brain, the CRM, automatic follow-up and the AI assistants, which come with every paid plan. Pro costs US$ 120 per month and adds the landing page, the wallet and 10 people on the team instead of 5. No lock-in contract and no setup fee.
Get started now
Create my agentWhat needs to be ready before turning the agent on at the confectionery?
The agent answers what is written, and nothing beyond that. Have these points defined before you connect WhatsApp.
- The price list per hundred and per flavor, separating traditional from gourmet and fine sweets
- The party table packages by number of guests, with what goes into each one
- The minimum order lead time and how many hundreds of sweets your kitchen makes per day
- The dates already booked this month, and who is responsible for updating that every week
- The deposit rule: percentage, deadline and what happens in case of cancellation
- What dietary restrictions you handle, including what you say about cross-contamination
Whether the agent can confirm the date as soon as the deposit arrives or every order still goes through you before becoming a commitment.
The most common mistake: Teaching the price per hundred and forgetting to teach the daily production limit. The agent accepts four orders for the same Saturday because nothing in the Brain says only two fit. Read how to fix this.
Frequently asked questions from confectioneries
Does the agent close the order on its own?
It quotes, records everything and asks for the deposit the way you configure it. You see the whole conversation and have the final word whenever you want.
Does it know which dates are already full?
It knows what you teach it. You mark the closed dates and the agent stops accepting orders for them.
Does it warn when the requested lead time doesn't fit production?
It does, if you write the minimum lead time and how many hundreds come out per day. The agent turns down the short date right away and offers the first one that works.
A person asks for a quote and disappears. Does it follow up?
It follows up at the time you set, with a message from you. This is where the most party orders come back, because the quote usually sits there without a decision.
In what other fields does the CertuAI agent work?
In any business that serves customers on WhatsApp, because the Brain is written by you. These fields have a day-to-day closest to yours.
Where can I read more about CertuAI's WhatsApp agent?
These pages explain the same agent from another angle: how it works, price, common questions and comparisons between platforms.
- Demo CRM with restaurant examples, to try without signing up
- How the AI WhatsApp chatbot works
- CertuAI plans and prices
- How much it costs to put AI in your business
- WhatsApp AI guides, step by step
- AI blog for small businesses
- Compare WhatsApp chatbot platforms
- All fields served by the CertuAI agent
In short
Quotes the hundred sweets and the party table, records flavors and the event date and asks for the deposit before closing. Every order becomes a deal in the confectionery's CRM.
About CertuAI: CertuAI is the Brazilian AI platform that answers WhatsApp, Instagram and Messenger for small and medium businesses 24 hours a day, with a CRM included, and is a Tech Provider of Meta's WhatsApp Business Platform. Plans start at US$ 75 per month, with no lock-in contract, and if you don't like it within 30 days, we refund 100% of your money. Create my agent