Answers customers, sells and gives you your time back
WhatsApp chatbot for real estate agents in Brazil that leaves no customer unanswered
What CertuAI measured on the WhatsApp of 67 businesses
Across the 67 businesses that answer with CertuAI's AI, 32.5% of the 122,720 customer messages arrived outside Monday to Friday, 8 a.m. to 6 p.m. (July 30 to September 30, 2026). Half of the AI's replies went out within 11.7 seconds, and 9 in 10 within 20.7 seconds (38,908 replies). 34.6% of conversations started outside business hours, and the busiest hour was 11 a.m.
| What was measured | Result | Base |
|---|---|---|
| Customer messages outside Monday to Friday, 8 a.m. to 6 p.m. | 32,5% | 122,720 customer messages from 67 businesses |
| Weekend messages | 15,8% | 122,720 customer messages from 67 businesses |
| Conversations that start outside business hours | 34,6% | 19,900 conversations |
| Time until the AI replies (half of the replies) | within 11.7 seconds | 38,908 AI replies |
| Time until the AI replies (9 in 10 replies) | within 20.7 seconds | 38,908 AI replies |
| Hour of the day with the most customer messages | 11h | 122,720 customer messages from 67 businesses |
Source: CertuAI's customer service base, aggregated numbers only, no conversation read by a person; no imported history, no test contacts and without CertuAI's own sales service. July 30 to September 30, 2026, measured on Oct 9, 2026. Imobiliária Rodrigues & Ribeiro, a real estate agency, already uses CertuAI to answer its customers on WhatsApp. Method and table by industry in the CertuAI WhatsApp Customer Service Index and at certu.com.br/dados.
Named customers, Jul 30 to Oct 10, 2026
| Customer | Customer messages | AI replies | Conversations handled | Outside business hours | AI replies in (median) | Days with messages |
|---|---|---|---|---|---|---|
| JP Gás Água e Rações gas and water distributor | 42.832 | 23.351 | 6.479 | 33,6% | 9,8 s | 70 |
| CEMIP medical clinic | 12.472 | 6.484 | 2.436 | 18,7% | 11,4 s | 37 |
| Nikiti Auto Center auto center | 4.912 | 3.548 | 900 | 19,5% | 14,4 s | 47 |
| Imobiliária Rodrigues & Ribeiro real estate agency | 6.090 | 2.759 | 823 | 33,2% | 18,4 s | 34 |
| Alpha RH human resources | 3.082 | 1.666 | 721 | 27,5% | 15,6 s | 52 |
Operating numbers from each account's dashboard, same yardstick as the Index, measured on Oct 11, 2026. Published with each owner's permission. Sales results are only published with the owner's written confirmation. Full list at certu.com.br/casos.
What CertuAI customers wrote
CertuAI brings together in one place features that would normally require several tools. Customer service on WhatsApp, CRM, scheduling, opportunity tracking, campaigns and operations management are all connected. Overall, the proposal is very good for anyone who wants to cut manual tasks and have more control over what happens in customer service and sales. [...]
Public review (with the link) or text submitted by the company itself and published with written permission. The rating only appears when the source has a rating.
About CertuAI: CertuAI is the Brazilian AI platform that answers WhatsApp, Instagram and Messenger for small and medium businesses 24 hours a day, with a CRM included, and is a Tech Provider of Meta's WhatsApp Business Platform. Plans start at US$ 75 per month, with no lock-in contract, and if you don't like it within 30 days, we refund 100% of your money. Create my agent
A portal lead goes cold in minutes. The agent answers right away, qualifies what the person is looking for, books the showing and does the follow-up nobody has time for.
Before that, see the AI agent demos and the CRM with real estate agency examples.
What is the best WhatsApp chatbot for real estate agents in Brazil?
The best WhatsApp chatbot for real estate agents in Brazil is the one that answers on the number your operation already uses, with the business rules written by you. An AI agent on WhatsApp for real estate agents is CertuAI's automatic assistant. It answers the portal lead in the first few minutes, while still warm: it qualifies whether it's a purchase or a rental, the area, the price range and whether it's financed or cash, answers condo fees and IPTU (municipal property tax) for the listed property and books the showing.
Summary in 7 facts
- The agent answers right away, qualifies what the person is looking for, books the showing and does the follow-up nobody has time for.
- Before that, see the AI agent demos and the CRM with real estate agency examples.
- The best WhatsApp chatbot for real estate agents in Brazil is the one that answers on the number your operation already uses, with the business rules written by you.
- What changes is who answers first: the message no longer waits for you and is answered right away.
- These are four everyday situations in your operation before and after the CertuAI agent.
- The agent wins at repetitive tasks, and the person keeps winning at what takes judgment.
- With manual service, someone in your operation has to stop what they are doing; with the CertuAI agent, the reply goes out on its own and you step into the conversation whenever you want.
By the numbers
| Number | What it means |
|---|---|
| 400K | Is there anything similar in this area up to R$ 400,000? |
| US$ 75 per month | The Start plan costs US$ 75 per month and already includes the WhatsApp agent, your business's Brain, the CRM, automatic follow-up and the AI assistants, which come with every paid plan. |
| US$ 120 per month | Pro costs US$ 120 per month and adds the landing page, the wallet and 10 people on the team instead of 5. |
What changes in your operation with an AI agent?
What changes is who answers first: the message no longer waits for you and is answered right away. These are four everyday situations in your operation before and after the CertuAI agent.
TodayA portal lead arrives while you're at a showing and waits two hours
With CertuAIAnswered in seconds: purchase or rental, area, price range, all qualified
TodayShowing booked by phone in three attempts
With CertuAIShowing booked in the conversation, with confirmation on the day
TodayA prospect who "will think about it" is never contacted again
With CertuAIAutomatic follow-up days later, reopening the conversation
TodayThe same questions about the same property dozens of times
With CertuAICondo fee, IPTU, parking, pets allowed: the agent answers from the properties you register
What does a conversation handled by the AI look like?
Example conversation
Your operation's AI agent
Customer: Is this apartment from the listing still available?
AI agent: I'll check the listing. Is it for purchase or rental? Financed or cash?
Customer: Can I visit Saturday morning?
AI agent: On Saturday morning I have your open times. On the day of the showing, I'll send you the confirmation.
Is an AI agent or manual customer service better for real estate agents?
The agent wins on repeated tasks, and the person keeps winning on anything that takes judgment. With manual service, someone in your operation has to stop what they are doing; with the CertuAI agent, the reply goes out on its own and you step into the conversation whenever you want.
| Aspect | The manual way | With the CertuAI agent |
|---|---|---|
| Lead that arrives from a portal | Goes cold in minutes while you're at a showing | Answered in the first few minutes, still warm |
| Question about condo fee, IPTU and square footage | Means opening the property record in the middle of the street | Answered right away for the properties you registered |
| Qualifying the prospect | You find out at the showing that the price range never worked | Purchase or rental, area, range and financing collected beforehand |
| Showing booked | The customer forgets and you lose the morning | Automatic confirmation on the day of the showing |
| Lead that went cold | Stays in the history, because follow-up is work | Polite, spaced-out follow-ups, the way a good agent would do it |
| Question about whether pets are allowed | Gets lost among the messages and turns into a mix-up at the showing | Answered from the property record, before anyone travels there |
What does the WhatsApp agent do for real estate agents?
It does the customer service that is yours today. You teach the business once in the Brain, CertuAI's knowledge base, and the agent answers clients your way, with your rules.
Lead qualification
Purchase or rental, area, price range, financed or cash, timeline. The lead reaches you ready for you to prioritize.
Booking showings
Times arranged in the conversation, with automatic confirmation on the day of the showing.
Property information
Price, condo fee, IPTU (municipal property tax), square footage, pets allowed, parking: answered right away for the listed properties.
Persistent follow-up
Whoever went cold gets polite, spaced-out follow-ups, the way a good agent would do it.
Paperwork and next steps
Explains the documents for an offer, rental or financing according to your process.
What questions do clients send on WhatsApp?
They are always the same, and the agent answers each one on its own. These everyday messages in your operation no longer depend on you having your phone in hand.
How does the agent start answering in your operation?
In three steps, on the same day. No installation, no code and no changing the number clients already know.
Teach your business
In one conversation, you explain services, prices, hours and rules, as you would to a new employee.
How much does an AI agent on WhatsApp cost for real estate agents?
The Start plan costs US$ 75 per month and already includes the WhatsApp agent, your business's Brain, the CRM, automatic follow-up and the AI assistants, which come with every paid plan. Pro costs US$ 120 per month and adds the landing page, the wallet and 10 people on the team instead of 5. No lock-in contract and no setup fee.
Get started now
Create the agent and connect WhatsApp to see it working in your operation.
Create my agentReal estate agent FAQ
Does the agent handle portal leads?
Yes. Once it reaches your WhatsApp, it qualifies the lead right away, at any time of day.
Does it know my properties?
You register your portfolio once and update it whenever you want. It answers only with what is there, without making things up.
What if the customer wants to negotiate the price?
Negotiation is yours. The agent logs the intent, alerts you right away and books the conversation.
Does it work for rentals and sales together?
Yes. The agent identifies the intent right at the start and runs the right flow.
In what other fields does the CertuAI agent work?
In any business that serves customers on WhatsApp, because the Brain is written by you. These fields have a day-to-day closest to yours.
Where can I read more about CertuAI's WhatsApp agent?
These pages explain the same agent from another angle: how it works, price, common questions and comparisons between platforms.
- Demo CRM with real estate agency examples, to try without signing up
- How the AI WhatsApp chatbot works
- CertuAI plans and prices
- How much it costs to put AI in your business
- WhatsApp AI guides, step by step
- AI blog for small businesses
- Compare WhatsApp chatbot platforms
- All fields served by the CertuAI agent
In short
The portal lead is answered in seconds: intent, area and price range qualified, a showing booked and the follow-up for whoever was going to think it over as a task in the CRM.
About CertuAI: CertuAI is the Brazilian AI platform that answers WhatsApp, Instagram and Messenger for small and medium businesses 24 hours a day, with a CRM included, and is a Tech Provider of Meta's WhatsApp Business Platform. Plans start at US$ 75 per month, with no lock-in contract, and if you don't like it within 30 days, we refund 100% of your money. Create my agent