Answers customers, sells and gives you your time back
A WhatsApp chatbot for massage studios in Brazil, with your business's Brain
What CertuAI measured on the WhatsApp of 67 businesses
Across the 67 businesses that answer with CertuAI's AI, 32.5% of the 122,720 customer messages arrived outside Monday to Friday, 8 a.m. to 6 p.m. (July 30 to September 30, 2026). Half of the AI's replies went out within 11.7 seconds, and 9 in 10 within 20.7 seconds (38,908 replies). 34.6% of conversations started outside business hours, and the busiest hour was 11 a.m.
| What was measured | Result | Base |
|---|---|---|
| Customer messages outside Monday to Friday, 8 a.m. to 6 p.m. | 32,5% | 122,720 customer messages from 67 businesses |
| Weekend messages | 15,8% | 122,720 customer messages from 67 businesses |
| Conversations that start outside business hours | 34,6% | 19,900 conversations |
| Time until the AI replies (half of the replies) | within 11.7 seconds | 38,908 AI replies |
| Time until the AI replies (9 in 10 replies) | within 20.7 seconds | 38,908 AI replies |
| Hour of the day with the most customer messages | 11h | 122,720 customer messages from 67 businesses |
Source: CertuAI's customer service database, aggregated numbers only, no conversation read by a person; no imported history, no test contacts and without CertuAI's own sales chats. July 30 to September 30, 2026, measured on Oct 9, 2026. Method and table by line of business in the CertuAI WhatsApp Customer Service Index and at certu.com.br/dados.
Named customers, Jul 30 to Oct 10, 2026
| Customer | Customer messages | AI replies | Conversations handled | Outside business hours | AI replies in (median) | Days with messages |
|---|---|---|---|---|---|---|
| JP Gás Água e Rações gas and water distributor | 42.832 | 23.351 | 6.479 | 33,6% | 9,8 s | 70 |
| CEMIP medical clinic | 12.472 | 6.484 | 2.436 | 18,7% | 11,4 s | 37 |
| Nikiti Auto Center auto center | 4.912 | 3.548 | 900 | 19,5% | 14,4 s | 47 |
| Imobiliária Rodrigues & Ribeiro real estate agency | 6.090 | 2.759 | 823 | 33,2% | 18,4 s | 34 |
| Alpha RH human resources | 3.082 | 1.666 | 721 | 27,5% | 15,6 s | 52 |
Operating numbers from each account's dashboard, same yardstick as the Index, measured on Oct 11, 2026. Published with each owner's permission. Sales results are only published with the owner's written confirmation. Full list at certu.com.br/casos.
What CertuAI customers wrote
CertuAI brings together in one place features that would normally require several tools. Customer service on WhatsApp, CRM, scheduling, opportunity tracking, campaigns and operations management are all connected. Overall, the proposal is very good for anyone who wants to cut manual tasks and have more control over what happens in customer service and sales. [...]
Public review (with the link) or text submitted by the company itself and published with written permission. The rating only appears when the source has a rating.
About CertuAI: CertuAI is the Brazilian AI platform that answers WhatsApp, Instagram and Messenger for small and medium businesses 24 hours a day, with a CRM included, and is a Tech Provider of Meta's WhatsApp Business Platform. Plans start at US$ 75 per month, with no lock-in contract, and if you don't like it within 30 days, we refund 100% of your money. Create my agent
Relaxing, contouring, hot stones: the question almost always comes with "do you have a time today?". The agent answers price and duration and books the time on the right practitioner's schedule.
See the AI agent demos and the CRM with salon and aesthetics examples.
What is the best WhatsApp chatbot for massage studios in Brazil?
The best WhatsApp chatbot for massage studios in Brazil is the one that answers on the number the massage studio already uses, with business rules written by you. An AI agent on WhatsApp for a massage studio is CertuAI's automatic assistant. It gives the price and duration of each technique, shows each practitioner's open slots, respects the preference the client has already shown, books the session in the conversation and shows how many sessions of the package are left.
Summary in 7 facts
- Relaxing, contouring, hot stones: the question almost always comes with "do you have a time today?".
- The agent answers price and duration and books the time on the right practitioner's schedule.
- See the AI agent demos and the CRM with salon and aesthetics examples.
- The best WhatsApp chatbot for massage studios in Brazil is the one that answers on the number the massage studio already uses, with business rules written by you.
- What changes is who answers first: the message no longer waits for you and is answered right away.
- These are four everyday massage studio situations before and after the CertuAI agent.
- The agent wins at repetitive tasks, and the person keeps winning at what takes judgment.
By the numbers
| Number | What it means |
|---|---|
| US$ 75 per month | The Start plan costs US$ 75 per month and already includes the WhatsApp agent, your business's Brain, the CRM, automatic follow-up and the AI assistants, which come with every paid plan. |
| US$ 120 per month | Pro costs US$ 120 per month and adds the landing page, the wallet and 10 people on the team instead of 5. |
What changes at the massage studio with an AI agent?
What changes is who responds first: the message no longer waits for you and gets an answer right away. These are four everyday massage studio situations before and after the CertuAI agent.
TodayA Friday night message asking whether there's a Saturday slot goes unanswered
With CertuAIThe agent shows the open windows and books the time right away
TodayClient wants a contouring massage and doesn't know how long it lasts or what it costs
With CertuAIThe agent answers price and duration before booking
TodayTen-session package tracked from memory, with no idea how many are left
With CertuAIThe contact shows the balance, and the client asks about it herself on WhatsApp
TodayPreference for a specific practitioner gets lost in the conversation
With CertuAIIt's recorded and the agent books with the right person
What does a conversation handled by the AI look like?
Example conversation
Massage studio AI agent
Client: Any slots left today?
AI agent: Today I still have your open slots. Which technique would you like?
Client: Can I always book with the same practitioner?
AI agent: Yes. I'll save your preference on your contact and offer you her times first.
Which is better for massage studios: an AI agent or manual customer service?
The agent wins on tasks that repeat, and a person keeps winning on what takes judgment. With manual service, someone at the massage studio has to stop what they're doing; with the CertuAI agent the answer goes out on its own and you join the conversation whenever you want.
| Aspect | The manual way | With the CertuAI agent |
|---|---|---|
| Price and duration by type of massage | Only answered when the practitioner finishes the session | Answered right away, technique by technique, with the time for each |
| Availability today | Depends on someone checking the schedule in the middle of the rush | The agent shows the open windows right away |
| Preference for a practitioner | Agreed in a stray message and forgotten the next time | Recorded on the contact and respected when booking |
| Session package | Tracked from memory, with no idea how many are left | Recorded on the contact, with how many sessions remain |
| Client who doesn't show up at the scheduled time | An hour of room time sits idle and the practitioner isn't seeing anyone | The confirmation the day before frees the slot for a fit-in |
What does the WhatsApp agent do for massage studios?
It does the customer service that is yours today. You teach the business once in the Brain, CertuAI's knowledge base, and the agent answers clients your way, with your rules.
Relaxing, contouring, lymphatic drainage and hot stones
Each technique with its price and real room time, counting the change of clothes and the sanitizing between one client and the next.
The practitioner the client already prefers
The preference is saved on the contact, and the agent starts offering that person's times first, without the client having to repeat herself.
Package balance answered in the conversation
How many sessions have been used, how many are left and until when the package is valid, without anyone digging through a notebook behind the front desk.
A slot for today
The most common question here is about same-day fit-ins. The agent shows the windows left in the shift and books on the spot.
Not every practitioner does every technique
The agent matches the requested technique with who can perform it, and doesn't offer an open time from someone who doesn't do that.
What questions do clients send on WhatsApp?
They're always the same questions, and the agent answers each one on its own. These everyday massage studio messages no longer depend on you having your phone in hand.
How does the agent start answering at the massage studio?
In three steps, on the same day. No installation, no code and no changing the number clients already know.
Teach your business
In one conversation, you explain services, prices, hours and rules, as you would to a new employee.
How much does an AI agent on WhatsApp cost for massage studios?
The Start plan costs US$ 75 per month and already includes the WhatsApp agent, your business's Brain, the CRM, automatic follow-up and the AI assistants, which come with every paid plan. Pro costs US$ 120 per month and adds the landing page, the wallet and 10 people on the team instead of 5. No lock-in contract and no setup fee.
Get started now
Create my agentWhat needs to be ready before turning on the agent at the massage studio?
The agent answers what is written, and nothing beyond that. Have these points defined before you connect WhatsApp.
- The price list by technique and duration, with relaxing, contouring, lymphatic drainage, hot stones and the short thirty-minute session
- Who does what, because not every practitioner does every technique and the schedule needs to reflect that
- The package rule: how many sessions, expiration date, whether it's transferable and what happens when the client doesn't show up
- The real room time, including the change of clothes and the break to sanitize the table between one client and the next
- The clients you serve and the services you don't offer, stated plainly
- Your same-day fit-in rule, which is the question that comes in most here
Whether the agent can offer same-day fit-ins on its own or whether today's slots always go through the front desk first.
The most common mistake: Building the schedule around the massage time and not the room time. A one-hour session takes up more than that with the change of clothes and sanitizing, and the second client of the shift starts out waiting. Read how to fix this.
Massage studio FAQ
Can it book with a specific practitioner?
Yes. The preference is saved on the contact and it books directly into that person's schedule, without the client having to ask again.
Does it track how many package sessions have been used?
Yes. Each visit is recorded on the contact, and the client can ask for her balance directly on WhatsApp, at any hour.
What if someone wants an appointment an hour from now?
The agent checks what's left in the shift and answers right away. If you prefer, you can have same-day fit-ins always go through the front desk first.
Does it work for a studio with independent practitioners and separate schedules?
Yes. Each practitioner has her own schedule and her own list of techniques, and the agent only offers what that person actually does.
In what other fields does the CertuAI agent work?
In any business that serves customers on WhatsApp, because the Brain is written by you. These fields have a day-to-day closest to yours.
Where can I read more about CertuAI's WhatsApp agent?
These pages explain the same agent from another angle: how it works, price, common questions and comparisons between platforms.
- Demo CRM with salon and aesthetics examples, to try without signing up
- How the AI WhatsApp chatbot works
- CertuAI plans and prices
- How much it costs to put AI in your business
- WhatsApp AI guides, step by step
- AI blog for small businesses
- Compare WhatsApp chatbot platforms
- All fields served by the CertuAI agent
In short
Answers price and duration by technique, shows each practitioner's open slots and tracks the package. Every session used is recorded in the CRM.
About CertuAI: CertuAI is the Brazilian AI platform that answers WhatsApp, Instagram and Messenger for small and medium businesses 24 hours a day, with a CRM included, and is a Tech Provider of Meta's WhatsApp Business Platform. Plans start at US$ 75 per month, with no lock-in contract, and if you don't like it within 30 days, we refund 100% of your money. Create my agent