Answers customers, sells and gives you your time back
WhatsApp chatbot for barbershops in Brazil, with the CRM included
What CertuAI measured on the WhatsApp of 67 businesses
Across the 67 businesses that answer with CertuAI's AI, 32.5% of the 122,720 customer messages arrived outside Monday to Friday, 8 a.m. to 6 p.m. (July 30 to September 30, 2026). Half of the AI's replies went out within 11.7 seconds, and 9 in 10 within 20.7 seconds (38,908 replies). 34.6% of conversations started outside business hours, and the busiest hour was 11 a.m.
| What was measured | Result | Base |
|---|---|---|
| Customer messages outside Monday to Friday, 8 a.m. to 6 p.m. | 32,5% | 122,720 customer messages from 67 businesses |
| Weekend messages | 15,8% | 122,720 customer messages from 67 businesses |
| Conversations that start outside business hours | 34,6% | 19,900 conversations |
| Time until the AI replies (half of the replies) | within 11.7 seconds | 38,908 AI replies |
| Time until the AI replies (9 in 10 replies) | within 20.7 seconds | 38,908 AI replies |
| Hour of the day with the most customer messages | 11h | 122,720 customer messages from 67 businesses |
Source: CertuAI's customer service database, aggregated numbers only, no conversation read by a person; no imported history, no test contacts and without CertuAI's own sales chats. July 30 to September 30, 2026, measured on Oct 9, 2026. Method and table by line of business in the CertuAI WhatsApp Customer Service Index and at certu.com.br/dados.
Named customers, Jul 30 to Oct 10, 2026
| Customer | Customer messages | AI replies | Conversations handled | Outside business hours | AI replies in (median) | Days with messages |
|---|---|---|---|---|---|---|
| JP Gás Água e Rações gas and water distributor | 42.832 | 23.351 | 6.479 | 33,6% | 9,8 s | 70 |
| CEMIP medical clinic | 12.472 | 6.484 | 2.436 | 18,7% | 11,4 s | 37 |
| Nikiti Auto Center auto center | 4.912 | 3.548 | 900 | 19,5% | 14,4 s | 47 |
| Imobiliária Rodrigues & Ribeiro real estate agency | 6.090 | 2.759 | 823 | 33,2% | 18,4 s | 34 |
| Alpha RH human resources | 3.082 | 1.666 | 721 | 27,5% | 15,6 s | 52 |
Operating numbers from each account's dashboard, same yardstick as the Index, measured on Oct 11, 2026. Published with each owner's permission. Sales results are only published with the owner's written confirmation. Full list at certu.com.br/casos.
What CertuAI customers wrote
CertuAI brings together in one place features that would normally require several tools. Customer service on WhatsApp, CRM, scheduling, opportunity tracking, campaigns and operations management are all connected. Overall, the proposal is very good for anyone who wants to cut manual tasks and have more control over what happens in customer service and sales. [...]
Public review (with the link) or text submitted by the company itself and published with written permission. The rating only appears when the source has a rating.
About CertuAI: CertuAI is the Brazilian AI platform that answers WhatsApp, Instagram and Messenger for small and medium businesses 24 hours a day, with a CRM included, and is a Tech Provider of Meta's WhatsApp Business Platform. Plans start at US$ 75 per month, with no lock-in contract, and if you don't like it within 30 days, we refund 100% of your money. Create my agent
Clippers on, client in the chair and WhatsApp buzzing. The agent books by barber, confirms attendance and answers prices while you cut.
See the AI agent demos and the CRM with salon and aesthetics examples.
What is the best WhatsApp chatbot for barbershops in Brazil?
The best WhatsApp chatbot for barbershops in Brazil is the one that answers on the number the barbershop already uses, with business rules written by you. An AI agent on WhatsApp for barbershops is CertuAI's automatic assistant. It books into the calendar of the barber the client asked for, answers the price of a haircut, beard trim and combo without you putting down the clippers, confirms attendance before the appointment and offers the slot of someone who canceled to someone on the waitlist.
Summary in 7 facts
- Clippers on, client in the chair and WhatsApp buzzing.
- The agent books by barber, confirms attendance and answers prices while you cut.
- See the AI agent demos and the CRM with salon and aesthetics examples.
- The best WhatsApp chatbot for barbershops in Brazil is the one that answers on the number the barbershop already uses, with business rules written by you.
- What changes is who answers first: the message no longer waits for you and is answered right away.
- These are four everyday barbershop situations before and after the CertuAI agent.
- The agent wins at repetitive tasks, and the person keeps winning at what takes judgment.
By the numbers
| Number | What it means |
|---|---|
| US$ 75 per month | The Start plan costs US$ 75 per month and already includes the WhatsApp agent, your business's Brain, the CRM, automatic follow-up and the AI assistants, which come with every paid plan. |
| US$ 120 per month | Pro costs US$ 120 per month and adds the landing page, the wallet and 10 people on the team instead of 5. |
What changes at the barbershop with an AI agent?
What changes is who answers first: the message no longer waits for you and is answered right away. These are four everyday barbershop situations before and after the CertuAI agent.
TodayA client asks "any openings today?" and gives up before the answer
With CertuAIThe agent answers right away with each barber's open slots
TodayA hole in the calendar because the client forgot
With CertuAIAutomatic confirmation a few hours before, and a canceled slot goes back on the market
TodayStopping the haircut to answer the price of a beard trim and a cut
With CertuAIService price list answered on its own, the way you defined it
TodayA longtime client vanished and nobody noticed
With CertuAIThe agent calls back anyone who hasn't had a cut in over a month
What does a conversation handled by the AI look like?
Example conversation
Barbershop AI agent
Customer: Any openings this afternoon?
AI agent: This afternoon I have your open slots. Do you want a specific barber?
Customer: How much is a haircut and beard trim?
AI agent: A haircut and beard trim costs your price. I'll send you a reminder before the appointment.
Is an AI agent or manual customer service better for barbershops?
The agent wins at repetitive tasks, and the person keeps winning at what takes judgment. With manual service, someone at the barbershop has to stop what they are doing; with the CertuAI agent the answer goes out on its own and you join the conversation whenever you want.
| Aspect | The manual way | With the CertuAI agent |
|---|---|---|
| Client who wants a slot with a specific barber | Someone has to stop cutting and check that professional's calendar | The agent shows the requested barber's open slots and closes the booking in the conversation |
| Question about the price of a haircut and beard trim | Repeated all day, always in the middle of a service | Answered with your price list, without interrupting the person in the chair |
| Client who cancels at the last minute | The chair sits empty because there's no time to call anyone | The slot is offered right away to whoever was waiting for a fill-in |
| Client who disappeared weeks ago | Only noticed when business drops | The agent calls them back on its own, at the interval you set |
| Message on a busy Saturday | Piles up until closing time | All answered at the same time, at peak hour |
What does the WhatsApp agent do for barbershops?
It does the customer service that is yours today. You teach the business once in the Brain, CertuAI's knowledge base, and the agent answers clients your way, with your rules.
Booking by barber
Each barber has their own calendar. The client picks the professional, the service and the time in the conversation.
Appointment confirmation
Automatic reminder before the haircut. Anyone who cancels frees the slot right away.
Price list
Haircut, beard, combo, eyebrows: prices answered without you stopping work.
Fill-ins and waitlist
Someone canceled, the agent offers the slot to whoever was waiting.
Bringing clients back
Anyone who hasn't shown up in weeks gets a polite nudge to come back.
What questions do clients send on WhatsApp?
They are always the same, and the agent answers each one on its own. These everyday barbershop messages no longer depend on you having your phone in hand.
How does the agent start serving customers at the barbershop?
In three steps, on the same day. No installation, no code and no changing the number clients already know.
Teach your business
In one conversation, you explain services, prices, hours and rules, as you would to a new employee.
How much does an AI agent on WhatsApp cost for barbershops?
The Start plan costs US$ 75 per month and already includes the WhatsApp agent, your business's Brain, the CRM, automatic follow-up and the AI assistants, which come with every paid plan. Pro costs US$ 120 per month and adds the landing page, the wallet and 10 people on the team instead of 5. No lock-in contract and no setup fee.
Get started now
Create the agent, connect WhatsApp and see it working in your barbershop.
Create my agentFrequently asked questions from barbershops
Does it work with more than one barber?
Yes. Each professional has their own calendar and the client chooses who they want to cut with.
What if the client walks in without booking?
The conversation is yours. Walk-ins are still served as usual; the agent only organizes the people who book through WhatsApp.
Do I need a computer at the barbershop?
No. Everything happens on the WhatsApp you already use. Set it up once from your phone and that's it.
How much does it cost?
Move to a paid plan when business picks up.
In what other fields does the CertuAI agent work?
In any business that serves customers on WhatsApp, because the Brain is written by you. These fields have a day-to-day closest to yours.
Where can I read more about CertuAI's WhatsApp agent?
These pages explain the same agent from another angle: how it works, price, common questions and comparisons between platforms.
- Demo CRM with salon and aesthetics examples, to try without signing up
- How the AI WhatsApp chatbot works
- CertuAI plans and prices
- How much it costs to put AI in your business
- WhatsApp AI guides, step by step
- AI blog for small businesses
- Compare WhatsApp chatbot platforms
- All fields served by the CertuAI agent
In short
Books with the right barber, confirms the time and answers the price list without you putting down the clippers. Every conversation becomes a contact and a task in the CRM, with nobody typing.
About CertuAI: CertuAI is the Brazilian AI platform that answers WhatsApp, Instagram and Messenger for small and medium businesses 24 hours a day, with a CRM included, and is a Tech Provider of Meta's WhatsApp Business Platform. Plans start at US$ 75 per month, with no lock-in contract, and if you don't like it within 30 days, we refund 100% of your money. Create my agent