Answers customers, sells and gives you your time back
A WhatsApp chatbot for proctologists in Brazil that answers on its own
Named customers, Jul 30 to Oct 10, 2026
| Customer | Customer messages | AI replies | Conversations handled | Outside business hours | AI replies in (median) | Days with messages |
|---|---|---|---|---|---|---|
| JP Gás Água e Rações gas and water distributor | 42.832 | 23.351 | 6.479 | 33,6% | 9,8 s | 70 |
| CEMIP medical clinic | 12.472 | 6.484 | 2.436 | 18,7% | 11,4 s | 37 |
| Nikiti Auto Center auto center | 4.912 | 3.548 | 900 | 19,5% | 14,4 s | 47 |
| Imobiliária Rodrigues & Ribeiro real estate agency | 6.090 | 2.759 | 823 | 33,2% | 18,4 s | 34 |
| Alpha RH human resources | 3.082 | 1.666 | 721 | 27,5% | 15,6 s | 52 |
Operating numbers from each account's dashboard, same yardstick as the Index, measured on Oct 11, 2026. Published with each owner's permission. Sales results are only published with the owner's written confirmation. Full list at certu.com.br/casos.
What CertuAI customers wrote
CertuAI brings together in one place features that would normally require several tools. Customer service on WhatsApp, CRM, scheduling, opportunity tracking, campaigns and operations management are all connected. Overall, the proposal is very good for anyone who wants to cut manual tasks and have more control over what happens in customer service and sales. [...]
Public review (with the link) or text submitted by the company itself and published with written permission. The rating only appears when the source has a rating.
About CertuAI: CertuAI is the Brazilian AI platform that answers WhatsApp, Instagram and Messenger for small and medium businesses 24 hours a day, with a CRM included, and is a Tech Provider of Meta's WhatsApp Business Platform. Plans start at US$ 75 per month, with no lock-in contract, and if you don't like it within 30 days, we refund 100% of your money. Create my agent
Updated on September 19, 2026 · Written by Bernardo Villela, CEO of CertuAI · Florianópolis (SC)
Many people put off the appointment for months and prefer to ask in writing. The agent answers without embarrassing them, explains the exam and books without anyone calling.
Before you start, see the AI agent demos and the CRM with clinic examples.
What is the best WhatsApp chatbot for proctologists in Brazil?
The best WhatsApp chatbot for proctologists in Brazil is the one that answers on the number the practice already uses, with business rules written by you. An AI agent on WhatsApp for proctologists is CertuAI's automatic assistant. It answers in writing and with discretion about consultations, exams and surgery, sends the prep for rectosigmoidoscopy and colonoscopy, gives private-pay prices and accepted insurance plans, and never assesses a symptom or interprets a photo.
Summary in 7 facts
- The agent answers without embarrassing anyone, explains the exam and books without anyone calling.
- Before you start, see the AI agent demos and the CRM with clinic examples.
- The best WhatsApp chatbot for proctologists in Brazil is the one that answers on the number the practice already uses, with business rules written by you.
- Yes, and in proctology that decides whether the appointment happens.
- The agent asks only what you list: name, whether it is a first visit, insurance or private pay, and preferred time.
- It depends on the report, and the difference is written in the code.
- Bleeding that does not stop is on the short urgency list that CertuAI applies on its own on health accounts, and the message gets an instant reply: "This could be urgent.
By the numbers
| Number | What it means |
|---|---|
| 106 messages | At a medical practice that uses CertuAI, the AI answered 106 patient messages outside business hours in 7 days. |
| 28,2% | CertuAI measured when patients write on WhatsApp at 17 clinics and practices that answer with CertuAI's AI: 28.2% of messages arrived outside Monday to Friday, 8am to 6pm, almost 3 in… |
| 19,259 messages | Source: CertuAI service database, 17 clinics and practices, 19,259 patient messages on WhatsApp from Jul 30 to Sep 30, 2026, measured Oct 1, 2026. |
| US$ 75 per month | The Start plan costs US$ 75 per month and already includes the WhatsApp agent, your business's Brain, the CRM, automatic follow-up and the AI assistants, which come with every paid plan. |
| US$ 120 per month | Pro costs US$ 120 per month and adds the landing page, the wallet and 10 people on the team instead of 5. |
Can someone book without giving the reason?
Yes, and in proctology that decides whether the appointment happens. The agent asks only what you list: name, whether it is a first visit, insurance or private pay, and preferred time. Also write the list of what it never asks, because an agent that is too curious makes the person close the conversation.
A fast answer matters for the same reason. The message often arrives late at night, after a lot of hesitation. At a medical practice that uses CertuAI, the AI answered 106 patient messages outside business hours in 7 days.
"I'm bleeding": what does the AI answer?
It depends on the report, and the difference is written in the code. Bleeding that does not stop is on the short urgency list that CertuAI applies on its own on health accounts, and the message gets an instant reply: "This could be urgent. Call SAMU (Brazil's emergency medical service) at 192 right now or go to the nearest emergency room."
A common report of blood during a bowel movement does not get that sentence, on purpose: it would be an alarm over a complaint that is exactly the reason for the appointment. In those cases the AI says in one sentence that it does not assess symptoms there and offers the appointment, or passes the conversation to the team, depending on the rule you write.
What does the AI do with each proctology message?
| Patient message | What the AI does |
|---|---|
| "I'd rather not say the reason" | Books with the minimum you set |
| "How do I prepare for the exam?" | Sends your text, in full |
| "I have bleeding that won't stop" | Tells them to call 192 (Brazil's emergency medical line) or go to the emergency room |
| "Is this a hemorrhoid or a fissure?" | Does not assess; offers an appointment |
| "What ointment can I use?" | Does not recommend medication or doses |
| "How many days until I can go back to work?" | Answers what you wrote, without promising a timeline of its own |
What CertuAI measured on clinic and practice WhatsApp
CertuAI measured when patients write on WhatsApp at 17 clinics and practices that answer with CertuAI's AI: 28.2% of messages arrived outside Monday to Friday, 8 a.m. to 6 p.m., almost 3 in 10. If the front desk works those hours, that's the part that waits until someone comes back.
| What was measured | Result |
|---|---|
| Patient messages that arrived outside Monday to Friday, 8am to 6pm | 28,2% |
| Messages that arrived on the weekend | 11,2% |
| Messages that arrived at night on a weekday, 6pm to midnight | 11,7% |
| Conversations that started outside Monday to Friday, 8am to 6pm | 29,9% |
Source: CertuAI service database, 17 clinics and practices, 19,259 patient messages on WhatsApp from Jul 30 to Sep 30, 2026, measured Oct 1, 2026. Business hours are Monday to Friday, 8am to 6pm, in each clinic's time zone. Test accounts, test contacts and imported history are excluded.
What changes in the practice with an AI agent?
What changes is who answers first: the message no longer waits for you and is answered right away. Here are four everyday situations at the practice before and after the CertuAI agent.
TodayAppointment put off for months because the person does not want to talk about it on the phone
With CertuAIThey ask in writing, get a discreet answer and book
TodayExam prep explained three times by the front desk
With CertuAISent once, in writing, and reread as many times as needed
TodayPost-op question at midnight with no answer
With CertuAIAn answer written by you, with a way to reach a person
TodayReminder with the procedure name spelled out on the phone screen
With CertuAIYou write the reminder text, as discreet as you prefer
What does a conversation handled by the AI look like?
Example conversation
Practice AI agent
Customer: Do I have to give the reason for the visit to book?
AI agent: You don't. To book, just say you want an appointment. I have your open slots.
Customer: How much is a private-pay visit? Do you accept my insurance?
AI agent: The private-pay visit is your price. The list of insurance plans: what you set up.
Is an AI agent or manual service better for proctologists?
The agent wins at repetitive tasks, and the person keeps winning at what takes judgment. Done manually, someone at the practice has to stop what they are doing; with the CertuAI agent the reply goes out on its own and you join the conversation whenever you want.
| Aspect | The manual way | With the CertuAI agent |
|---|---|---|
| Embarrassing first contact | The person has to talk about it on the phone | Solved in writing, at their own pace, without pulling out details |
| Exam prep | Explained over the phone and written down wrong | Sent in writing and kept in the conversation |
| Bleeding reported by message | Answered carelessly or not answered | Bleeding that does not stop gets the instruction to call 192 |
| Post-op question at night | Waits for the practice to open | Gets your written guidance and goes to the team when you say so |
| Name shown on the calendar and in the reminder | Procedure details spelled out | The reminder text is yours; you choose what appears |
What does the WhatsApp agent do for proctologists?
It handles the customer service that is yours today. You teach the business once in the Brain, CertuAI's knowledge base, and the agent answers patients your way, with your rules.
A discreet conversation, in writing
The agent answers in the tone you approve and never asks for a detail the person did not offer. Anyone who prefers not to say anything can book just by saying they want an appointment.
Test prep in your own words
Rectosigmoidoscopy, colonoscopy and in-office exams, each with the prep you use, including diet and what to do if it does not work.
Price, insurance and surgery
Answers the private-pay price, the list of insurance plans and how the practice handles surgery evaluation, the way you wrote it.
Symptoms are not assessed
On a health account the AI does not say whether it is a hemorrhoid, whether it is a fissure or whether it can wait, and it does not recommend ointment. Bleeding that does not stop gets the instruction to seek emergency care.
Post-op with ready-made text
The questions from the first days repeat. The agent answers with your written guidance and calls the team when the case goes beyond it.
What questions do patients send on WhatsApp?
They are always the same, and the agent answers each one on its own. These everyday messages at the practice no longer depend on you having your phone in hand.
How does the agent start answering at the practice?
In three steps, on the same day. No installation, no code and no changing the number patients already know.
Teach your business
In one conversation, you explain services, prices, hours and rules, as you would to a new employee.
How much does an AI agent on WhatsApp cost for proctologists?
The Start plan costs US$ 75 per month and already includes the WhatsApp agent, your business's Brain, the CRM, automatic follow-up and the AI assistants, which come with every paid plan. Pro costs US$ 120 per month and adds the landing page, the wallet and 10 people on the team instead of 5. No lock-in contract and no setup fee.
Get started now
Create my agentWhat needs to be ready before you turn on the agent at the practice?
The agent answers what is written, and nothing beyond that. Have these points defined before you connect WhatsApp.
- The minimum the agent needs to ask to book, and the list of what it never asks
- The prep for each exam, written the way you deliver it today, with diet and times
- Private-pay prices for consultations, exams and surgery evaluation, and the list of insurance plans
- The post-op guidance that repeats, and the sign at which the conversation goes to a person
- The reminder text, at the level of discretion you want
- The tone of service, with examples of two or three of your own answers
Whether the agent gives surgery prices on WhatsApp or whether that topic is only handled after the evaluation.
The most common mistake: Writing the script in chart-note vocabulary. Someone who took months to build up the courage freezes at a clinical, distant text, and the conversation ends with no appointment booked. Read how to fix this.
Frequently asked questions from proctologists
Does the person have to give the reason to book?
No, unless you require it. The agent books with the minimum you set and does not pull out details the person did not bring up.
Does the AI say whether it is a hemorrhoid?
No. On a health account it does not assess symptoms, does not interpret photos and does not recommend ointment. It offers the appointment or passes the question to the team.
What if the person reports bleeding?
Bleeding that does not stop is on the automatic urgency list and gets the instruction to call 192 (Brazil's emergency medical line) or go to the emergency room. For other reports, the rule you wrote applies.
Can the reminder avoid naming the procedure?
Yes. You write the reminder text yourself, and it goes out 24 hours and 1 hour before by default.
Other clinic questions CertuAI has answered
In what other fields does the CertuAI agent work?
In any business that serves customers on WhatsApp, because the Brain is written by you. These fields have a day-to-day closest to yours.
Where can I read more about CertuAI's WhatsApp agent?
These pages explain the same agent from another angle: how it works, price, common questions and comparisons between platforms.
In short
Answers in writing and with discretion, explains exam prep, answers price and insurance questions, and logs everything in the CRM, never assessing a symptom by message.
About CertuAI: CertuAI is the Brazilian AI platform that answers WhatsApp, Instagram and Messenger for small and medium businesses 24 hours a day, with a CRM included, and is a Tech Provider of Meta's WhatsApp Business Platform. Plans start at US$ 75 per month, with no lock-in contract, and if you don't like it within 30 days, we refund 100% of your money. Create my agent