Answers customers, sells and gives you your time back
WhatsApp chatbot for rehab clinics in Brazil that never leaves a customer without a reply
Named customers, Jul 30 to Oct 10, 2026
| Customer | Customer messages | AI replies | Conversations handled | Outside business hours | AI replies in (median) | Days with messages |
|---|---|---|---|---|---|---|
| CEMIP medical clinic | 12.472 | 6.484 | 2.436 | 18,7% | 11,4 s | 37 |
| IMCVET veterinary clinic | 833 | 432 | 100 | 23% | 8,9 s | 12 |
| JP Gás Água e Rações gas and water distributor | 42.832 | 23.351 | 6.479 | 33,6% | 9,8 s | 70 |
| Nikiti Auto Center auto center | 4.912 | 3.548 | 900 | 19,5% | 14,4 s | 47 |
| Imobiliária Rodrigues & Ribeiro real estate agency | 6.090 | 2.759 | 823 | 33,2% | 18,4 s | 34 |
Operating numbers from each account's dashboard, same yardstick as the Index, measured on Oct 11, 2026. Published with each owner's permission. Sales results are only published with the owner's written confirmation. Full list at certu.com.br/casos.
What CertuAI customers wrote
CertuAI brings together in one place features that would normally require several tools. Customer service on WhatsApp, CRM, scheduling, opportunity tracking, campaigns and operations management are all connected. Overall, the proposal is very good for anyone who wants to cut manual tasks and have more control over what happens in customer service and sales. [...]
Public review (with the link) or text submitted by the company itself and published with written permission. The rating only appears when the source has a rating.
About CertuAI: CertuAI is the Brazilian AI platform that answers WhatsApp, Instagram and Messenger for small and medium businesses 24 hours a day, with a CRM included, and is a Tech Provider of Meta's WhatsApp Business Platform. Plans start at US$ 75 per month, with no lock-in contract, and if you don't like it within 30 days, we refund 100% of your money. Create my agent
Updated on September 19, 2026 · Written by Bernardo Villela, CEO of CertuAI · Florianópolis (SC)
Almost always the person writing is a family member, with many questions and little information. The agent answers what is direct, records the contact and calls your team to talk.
Before you start, see the AI agent demos and the CRM with clinic examples.
What is the best WhatsApp chatbot for rehab clinics in Brazil?
The best WhatsApp chatbot for rehab clinics in Brazil is the one that answers on the number the clinic already uses, with the business rules written by you. An AI agent on WhatsApp for a rehab clinic is CertuAI's automated assistant. It answers the direct questions from the family member looking for help: monthly cost and what is included, staff makeup, how voluntary admission works, visiting rules and availability of openings, and it hands the rest to your team.
Summary in 7 facts
- The agent answers what is direct, records the contact and calls your team to talk.
- Before you start, see the AI agent demos and the CRM with clinic examples.
- The best WhatsApp chatbot for rehab clinics in Brazil is the one that answers on the number the clinic already uses, with the business rules written by you.
- When a family member writes that their son talked about killing himself, that their husband cut himself or that their mother took too much medication, the clinic does not go without a reply until morning.
- This comes switched on by default in health accounts: before anything else, the AI gives the number of the CVV (Brazil's suicide prevention line), 188, which answers free of charge at any hour, and says to call 192 (ambulance) or 190 (police) if the danger is happening now.
- If the clinic registers departments, with name, person in charge, phone and email, the AI sorts the conversation by topic and the server alerts the person in charge of that department.
- CertuAI measured when patients write on WhatsApp across 17 clinics and practices that use CertuAI's AI: 28.2% of messages arrived outside Monday to Friday, 8 a.m. to 6 p.m., almost 3 in every 10.
By the numbers
| Number | What it means |
|---|---|
| 28,2% | CertuAI measured when patients write on WhatsApp at 17 clinics and practices that answer with CertuAI's AI: 28.2% of messages arrived outside Monday to Friday, 8am to 6pm, almost 3 in… |
| 19,259 messages | Source: CertuAI service database, 17 clinics and practices, 19,259 patient messages on WhatsApp from Jul 30 to Sep 30, 2026, measured Oct 1, 2026. |
| US$ 75 per month | The Start plan costs US$ 75 per month and already includes the WhatsApp agent, your business's Brain, the CRM, automatic follow-up and the AI assistants, which come with every paid plan. |
| US$ 120 per month | Pro costs US$ 120 per month and adds the landing page, the wallet and 10 people on the team instead of 5. |
A desperate message from a family in the middle of the night: what happens?
When a family member writes that their son talked about killing himself, that their husband cut himself or that their mother took too much medication, the clinic does not go without a reply until morning. This comes switched on by default in health accounts: before anything else, the AI gives the number of the CVV (Brazil's suicide prevention line), 188, which answers free of charge at any hour, and says to call 192 (ambulance) or 190 (police) if the danger is happening now.
Right after that, it says a person from the clinic will take over, and the alert reaches the team. Meanwhile it does not talk about openings, fees or visits, and it asks no questions about what happened. A relapse with no talk of risk to life falls outside this rule: tell the Brain what to do in that case and who responds, and try it in the test tab with real phrases from families.
Who gets the alert when a conversation needs a person?
By default, the account owner. If the clinic registers departments, with name, person in charge, phone and email, the AI sorts the conversation by topic and the server alerts the person in charge of that department. When it cannot tell them apart, it does not pick the closest department: it leaves the conversation without one and the alert goes to whoever always received it.
This is opt-in. A clinic that registers no departments stays exactly as before, with everything landing in the same place. It is worth registering them when admissions, billing and visits are handled by different people, because the family member writes everything to the same number.
What does the AI do with each message from a family?
| Message from the family | What the AI does |
|---|---|
| "How much does it cost per month and what is included?" | Gives the price and the list the clinic approved |
| "Do you have an opening today?" | Gives availability using the rule you chose |
| "Does he have a chance of recovering?" | Does not talk about prognosis or recovery time |
| "He said he doesn't want to live anymore" | Gives the CVV 188 line before anything else, calls the team and does not talk about openings |
| "He is short of breath" | Tells them to call 192 (Brazil's emergency medical line) or go to the emergency room |
| "Can I visit on Sunday?" | Gives the visiting rules you registered |
What CertuAI measured on clinic and practice WhatsApp
CertuAI measured when patients write on WhatsApp across 17 clinics and practices that answer with CertuAI's AI: 28.2% of messages arrived outside Monday to Friday, 8 a.m. to 6 p.m., almost 3 in 10. If your front desk works those hours, that is the share that waits until someone is back.
| What was measured | Result |
|---|---|
| Patient messages that arrived outside Monday to Friday, 8am to 6pm | 28,2% |
| Messages that arrived on the weekend | 11,2% |
| Messages that arrived at night on a weekday, 6pm to midnight | 11,7% |
| Conversations that started outside Monday to Friday, 8am to 6pm | 29,9% |
Source: CertuAI service database, 17 clinics and practices, 19,259 patient messages on WhatsApp from Jul 30 to Sep 30, 2026, measured Oct 1, 2026. Business hours are Monday to Friday, 8am to 6pm, in each clinic's time zone. Test accounts, test contacts and imported history are excluded.
What changes in the clinic with an AI agent?
What changes is who answers first: the message no longer waits for you and is answered right away. Here are four everyday situations at the clinic before and after the CertuAI agent.
TodayA family member writes in the middle of the night with questions about cost and staff and gets no reply
With CertuAIThe agent answers what is direct and leaves the contact recorded for your team
TodayEach employee explains the visiting rules a different way
With CertuAIA single explanation, written by you, for every family
TodayFamily contacts scattered across the staff's personal phones
With CertuAIEverything in a single number, with history and a defined owner
TodayA question about an opening goes unanswered and the family looks elsewhere
With CertuAIThe agent gives availability and alerts your team right away
What does a conversation handled by the AI look like?
Example conversation
Clinic AI agent
Customer: How much does it cost per month and what is included in that price?
AI agent: The monthly price and what is included: what you registered.
Customer: Can the family visit? How often and on which days?
AI agent: The visiting rules are what you registered. Can you tell me your relationship to the patient and your city? That way the team joins the conversation already knowing what it is about.
Is an AI agent or manual customer service better for rehab clinics?
The agent wins at repetitive tasks, and the person keeps winning at what takes judgment. Done manually, someone at the clinic has to stop what they are doing; with the CertuAI agent the reply goes out on its own and you join the conversation whenever you want.
| Aspect | The manual way | With the CertuAI agent |
|---|---|---|
| Family contact outside business hours | Goes unanswered until the next day | Answered right away with what is direct, and recorded |
| Questions about cost and what is included | Repeated by the staff on every call | Answered with the text the clinic approved |
| Visiting rules and communication with the family | Explained case by case, with different versions | Always the same explanation, written by you |
| History of the family's contact | Scattered across several employees' phones | A single contact, with history and a defined owner |
| Handoff to the team | Depends on someone noticing the message | The agent calls the team as soon as the topic stops being administrative |
What does the WhatsApp agent do for rehab clinics?
It does the customer service that is yours today. You teach it the business once in the Brain, CertuAI's knowledge base, and the agent answers families your way, with your rules.
Direct answers for people writing for the first time
Monthly cost, what is included, who is on the staff and how voluntary admission works, written by you and available at any hour of the day.
Visiting rules and contact with the family
How often, which days, what can be brought in and how the family gets news, always with the same explanation instead of a different version from each employee.
A record of who is on the other end
Who wrote, their relationship to the patient, their city and what they are looking for are saved, so your team joins the conversation already knowing what it is about.
Handoff from automatic mode when the topic is not administrative
Assessment, admission decisions and any clinical report alert your team immediately. The agent gives no opinion and describes no prognosis.
Follow-up without pressure
A family that said it would decide gets a simple follow-up within the time you set, in the tone you approved, with no artificial urgency and no invented scarcity.
What questions do families send on WhatsApp?
They are always the same, and the agent answers each one on its own. These everyday messages at the clinic no longer depend on you having your phone in hand.
How does the agent start answering at the clinic?
Three steps, the same day. No installation, no code and no change to the number families already know.
Teach your business
In one conversation, you explain services, prices, hours and rules, as you would to a new employee.
How much does an AI agent on WhatsApp cost for rehab clinics?
The Start plan costs US$ 75 per month and already includes the WhatsApp agent, your business's Brain, the CRM, automatic follow-up and the AI assistants, which come with every paid plan. Pro costs US$ 120 per month and adds the landing page, the wallet and 10 people on the team instead of 5. No lock-in contract and no setup fee.
Get started now
Create my agentWhat needs to be ready before turning the agent on at the clinic?
The agent answers what is written, and nothing beyond that. Have these points defined before you connect WhatsApp.
- The monthly price and the list of what is included: lodging, meals, medical care, psychological care and activities
- The makeup of the staff, with each professional's training and how often they follow up
- How voluntary admission works at your clinic, with documents and steps of the process
- The rules for visits, for phone contact and for what the family can bring
- What the agent never answers: prognosis, recovery time and any assessment of a case
- Who on the team takes over the conversation when the topic stops being administrative, and how quickly
Whether the agent reports opening availability in real time or only records the contact and your team is the one who answers about openings.
The most common mistake: Keeping family contacts on the staff's personal phones. When whoever handled the family leaves or is off, the family starts the story over from zero, just when they have the least energy for it. Read how to fix this.
Frequently asked questions from rehab clinics
Does the agent assess the case or talk about treatment?
No. It answers about prices, facilities, staff and rules. Assessment and admission decisions always belong to your team, in direct conversation with the family.
Does it promise the family a result?
No, and it is configured that way on purpose. It describes how the clinic works and does not talk about prognosis, recovery time or chance of success.
Does it create a sense of urgency for the family to decide?
No. The agent reports real opening availability and follows up within the time you set, with no pressure and no invented scarcity.
What happens to the history of family contacts?
It stays in a single number, with access by role, instead of being scattered across the staff's personal phones. Whoever takes over the conversation sees everything that has already been said.
Other clinic questions CertuAI has answered
In what other fields does the CertuAI agent work?
In any business that serves customers on WhatsApp, because the Brain is written by you. These fields have a day-to-day closest to yours.
Where can I read more about CertuAI's WhatsApp agent?
These pages explain the same agent from another angle: how it works, price, common questions and comparisons between platforms.
In short
Answers the family about monthly cost, staff, visits and openings, and alerts your team. Contacts move off personal phones and are saved in the included CRM.
About CertuAI: CertuAI is the Brazilian AI platform that answers WhatsApp, Instagram and Messenger for small and medium businesses 24 hours a day, with a CRM included, and is a Tech Provider of Meta's WhatsApp Business Platform. Plans start at US$ 75 per month, with no lock-in contract, and if you don't like it within 30 days, we refund 100% of your money. Create my agent