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WhatsApp chatbot for speech-language pathologists in Brazil, with the CRM included

Named customers, Jul 30 to Oct 10, 2026

CustomerCustomer messagesAI repliesConversations handledOutside business hoursAI replies in (median)Days with messages
CEMIP
medical clinic
12.4726.4842.43618,7%11,4 s37
IMCVET
veterinary clinic
83343210023%8,9 s12
JP Gás Água e Rações
gas and water distributor
42.83223.3516.47933,6%9,8 s70
Nikiti Auto Center
auto center
4.9123.54890019,5%14,4 s47
Imobiliária Rodrigues & Ribeiro
real estate agency
6.0902.75982333,2%18,4 s34

Operating numbers from each account's dashboard, same yardstick as the Index, measured on Oct 11, 2026. Published with each owner's permission. Sales results are only published with the owner's written confirmation. Full list at certu.com.br/casos.

What CertuAI customers wrote

CertuAI brings together in one place features that would normally require several tools. Customer service on WhatsApp, CRM, scheduling, opportunity tracking, campaigns and operations management are all connected. Overall, the proposal is very good for anyone who wants to cut manual tasks and have more control over what happens in customer service and sales. [...]

Marcelo Vieira · Trustpilot, Oct 4, 2026 · 5 out of 5 · excerpt

Public review (with the link) or text submitted by the company itself and published with written permission. The rating only appears when the source has a rating.

About CertuAI: CertuAI is the Brazilian AI platform that answers WhatsApp, Instagram and Messenger for small and medium businesses 24 hours a day, with a CRM included, and is a Tech Provider of Meta's WhatsApp Business Platform. Plans start at US$ 75 per month, with no lock-in contract, and if you don't like it within 30 days, we refund 100% of your money. Create my agent

Updated on September 19, 2026 · Written by , CEO of CertuAI · Florianópolis (SC)

A mother who noticed her child swapping letters sends a message at night, when you've already left the practice. The agent answers, explains what the evaluation is like and books the time while you are in session.

Before you start, see the AI agent demos and the CRM with clinic examples.

What is the best WhatsApp chatbot for speech-language pathologists in Brazil?

The best WhatsApp chatbot for speech-language pathologists in Brazil is the one that answers on the number the practice already uses, with business rules written by you. The AI agent on WhatsApp for speech-language pathologists is CertuAI's automatic assistant. It explains what a speech-language evaluation includes, separates child speech from voice, hearing and swallowing, gives the price and length of sessions, confirms the weekly session the day before and logs report requests for schools and insurance plans.

Summary in 7 facts

By the numbers

NumberWhat it means
24 hoursOn CertuAI, the reminder goes out before each confirmed session, 24 hours and 1 hour before by default, with up to 3 times of your choice.
28,2%CertuAI measured when patients write on WhatsApp at 17 clinics and practices that answer with CertuAI's AI: 28.2% of messages arrived outside Monday to Friday, 8am to 6pm, almost 3 in…
19,259 messagesSource: CertuAI service database, 17 clinics and practices, 19,259 patient messages on WhatsApp from Jul 30 to Sep 30, 2026, measured Oct 1, 2026.
US$ 75 per monthThe Start plan costs US$ 75 per month and already includes the WhatsApp agent, your business's Brain, the CRM, automatic follow-up and the AI assistants, which come with every paid plan.
US$ 120 per monthPro costs US$ 120 per month and adds the landing page, the wallet and 10 people on the team instead of 5.

"My 2-year-old still doesn't talk, is that normal?": what does the AI answer?

It is the message that comes in most on a speech therapy WhatsApp, almost always from a worried mother or father. CertuAI's AI does not assess development, whether speech or hearing. It says in one sentence that it does not assess that here and offers to book the evaluation.

Tone matters here. Write in the Brain how the practice wants to welcome that family, for example by explaining how the first evaluation works and how long it lasts. The AI follows your style, without giving an opinion about the child.

Hearing test: prep and results

The prep for audiometry and other tests goes out the way you wrote it. The AI does not comment on results: on a healthcare clinic account, it never interprets a test or says whether it is normal. Questions about results go to you.

Therapy every week: reminders and no-shows

On CertuAI, the reminder goes out before each confirmed session, 24 hours and 1 hour before by default, with up to 3 times of your choice. When the family says they can't come, the AI reschedules on CertuAI's calendar and frees up the time. At a clinic connected to Feegow, it alerts the team.

An insurance plan that requires a doctor's order or a report goes into the Brain as a rule. The AI explains what to bring and does not promise a report: on a healthcare clinic account, it never issues or promises a report without an appointment.

What does the AI do with each speech therapy message?

Messages from speech therapy families and patients and what the CertuAI AI does
MessageWhat the AI does
"My son swaps letters, does he need speech therapy?"Doesn't assess; offers to book the evaluation
"What is the prep for audiometry?"Sends the preparation you wrote
"The test result showed mild loss, is it serious?"Doesn't assess; passes it to you
"I need a report for the school"Logs the request; doesn't promise a report
"He won't be able to make the session today"Reschedules on the CertuAI calendar; with Feegow, alerts the team

What CertuAI measured on clinic and practice WhatsApp

CertuAI measured when patients write on WhatsApp at 17 clinics and practices that answer with CertuAI's AI: 28.2% of messages arrived outside Monday to Friday, 8 a.m. to 6 p.m., almost 3 in 10. If the front desk works those hours, that's the part that waits until someone comes back.

When patients write, at 17 clinics and practices, from Jul 30 to Sep 30, 2026
What was measuredResult
Patient messages that arrived outside Monday to Friday, 8am to 6pm28,2%
Messages that arrived on the weekend11,2%
Messages that arrived at night on a weekday, 6pm to midnight11,7%
Conversations that started outside Monday to Friday, 8am to 6pm29,9%

Source: CertuAI service database, 17 clinics and practices, 19,259 patient messages on WhatsApp from Jul 30 to Sep 30, 2026, measured Oct 1, 2026. Business hours are Monday to Friday, 8am to 6pm, in each clinic's time zone. Test accounts, test contacts and imported history are excluded.

What changes in the practice with an AI agent?

What changes is who answers first: the message no longer waits for you and is answered right away. Here are four everyday situations at the practice before and after the CertuAI agent.

TodayMother messages at 10 p.m. asking whether you see children who swap the R sound

With CertuAIThe agent answers right away, explains the evaluation and offers a time

TodayWeekly session forgotten and a slot lost in the middle of the afternoon

With CertuAIConfirmation the day before, with rescheduling handled in the conversation

TodaySchool report request gets lost among the messages

With CertuAIIt is logged as a task, with a deadline and the patient's name

TodayYou explain the difference between speech therapy and a hearing evaluation several times a week

With CertuAIThe agent explains it your way, without pulling you out of session

What does a conversation handled by the AI look like?

Is an AI agent or manual customer service better for speech-language pathologists?

The agent wins at repetitive tasks, and the person keeps winning at what takes judgment. Done manually, someone at the practice has to stop what they are doing; with the CertuAI agent the reply goes out on its own and you join the conversation whenever you want.

AspectThe manual wayWith the CertuAI agent
First contact from a parent outside business hoursMessage goes unanswered until the end of the workdayThe agent answers right away and already offers an evaluation time
Question about what the evaluation includesExplained by you, one person at a time, between sessionsExplained your way, as many times as it is asked
Weekly session confirmationDepends on you remembering to send a messageAutomatic confirmation the day before, with easy rescheduling
Session reschedulingTurns into an exchange of messages spread across the daySettled in one conversation, with the times you have free
School report requestArrives loose and gets lost among the conversationsLogged as a task, with a deadline and the patient's name

What does the WhatsApp agent do for speech-language pathologists?

It handles the customer service that is yours today. You teach the business once in the Brain, CertuAI's knowledge base, and the agent answers patients your way, with your rules.

Evaluation explained by area

Child speech, professional voice, hearing and swallowing are not the same evaluation. The agent explains the one the family came for, with the text you wrote for each.

Screening the reason before you open the conversation

Swapped sounds, hoarseness, choking or hearing loss are logged at first contact, so you already know what it's about before you read the message.

Weekly session confirmation

Speech therapy lives on frequency. The agent confirms the day before and offers to change the time, so a no-show becomes a reschedule instead of a lost week.

Report for the school and for the insurance plan

Each one asks for a different format and deadline. The agent logs who asked, what for and by when, and the task arrives ready.

Family that stopped partway through the process

The CRM shows who stopped coming, and the agent reopens the conversation in the tone you approved, offering a time with no pressure.

What questions do patients send on WhatsApp?

They are always the same, and the agent answers each one on its own. These everyday messages at the practice no longer depend on you having your phone in hand.

My son is four and still can't say his R sound, should he be evaluated? How much is the evaluation and how long does it last? Do sessions have to be every week at the same time? The school asked for a speech therapy report, do you issue them? How long does it take? Do you see professional voice users, like teachers and singers? Do you do swallowing evaluations for adults after a stroke?

How does the agent start answering at the practice?

In three steps, on the same day. No installation, no code and no changing the number patients already know.

1

Teach your business

In one conversation, you explain services, prices, hours and rules, as you would to a new employee.

2

Connect WhatsApp

Scan a QR code with the number your patients already know. Ready in minutes.

3

The agent answers

Answers right away, schedules, does follow-up, and records each contact in the built-in CRM. You take over any conversation whenever you want.

How much does an AI agent on WhatsApp cost for speech-language pathologists?

The Start plan costs US$ 75 per month and already includes the WhatsApp agent, your business's Brain, the CRM, automatic follow-up and the AI assistants, which come with every paid plan. Pro costs US$ 120 per month and adds the landing page, the wallet and 10 people on the team instead of 5. No lock-in contract and no setup fee.

Get started now

Create my agent

What needs to be ready before you turn on the agent at the practice?

The agent answers what is written, and nothing beyond that. Have these points defined before you connect WhatsApp.

  • The areas you serve, one by one: child speech, language, voice, hearing and swallowing
  • The real length of each appointment, because a hearing evaluation, speech therapy and voice work don't take up the same block
  • The price of the evaluation and the session in each area, and whether there is a package or monthly payment
  • The no-show, lateness and rescheduling rule for the fixed weekly session
  • What the family brings to the evaluation: medical report, previous hearing test and school report
  • Which documents you issue, the turnaround for each and the format schools and insurance plans usually require

Whether the agent books the evaluation directly on your calendar or collects the reason and you confirm the time afterward.

The most common mistake: Turning the agent on without writing the no-show rule. Without a clear sentence about what happens when the family doesn't call ahead, each case is handled differently and the fixed weekly slot becomes the most fragile on the calendar. Read how to fix this.

Frequently asked questions from speech-language pathologists

Does the agent give therapy guidance to the family?

No. It handles prices, scheduling, confirmation and explaining the process. Exercises, conduct and the therapy plan still come from your evaluation.

Does it separate child speech therapy from voice and hearing?

Yes, and it is the first thing it does. You set up a calendar and a text for each area, and the agent asks the reason before showing any time.

Does it help with missed weekly sessions?

The confirmation the day before opens the door to changing the time instead of disappearing. In speech therapy, a lost week delays the process more than families imagine.

How does the school report request work?

It becomes a task with the patient's name, who asked, the purpose and the deadline. You stop finding out about the request when the family asks for it the third time.

In what other fields does the CertuAI agent work?

In any business that serves customers on WhatsApp, because the Brain is written by you. These fields have a day-to-day closest to yours.

In short

Explains the evaluation, separates speech, voice and hearing and confirms the weekly session. The school report request is kept in the patient's file, in the CRM.

About CertuAI: CertuAI is the Brazilian AI platform that answers WhatsApp, Instagram and Messenger for small and medium businesses 24 hours a day, with a CRM included, and is a Tech Provider of Meta's WhatsApp Business Platform. Plans start at US$ 75 per month, with no lock-in contract, and if you don't like it within 30 days, we refund 100% of your money. Create my agent