Answers customers, sells and gives you your time back
A WhatsApp chatbot for learning specialists in Brazil that answers on its own
What CertuAI measured on the WhatsApp of 67 businesses
Across the 67 businesses that answer with CertuAI's AI, 32.5% of the 122,720 customer messages arrived outside Monday to Friday, 8 a.m. to 6 p.m. (July 30 to September 30, 2026). Half of the AI's replies went out within 11.7 seconds, and 9 in 10 within 20.7 seconds (38,908 replies). 34.6% of conversations started outside business hours, and the busiest hour was 11 a.m.
| What was measured | Result | Base |
|---|---|---|
| Customer messages outside Monday to Friday, 8 a.m. to 6 p.m. | 32,5% | 122,720 customer messages from 67 businesses |
| Weekend messages | 15,8% | 122,720 customer messages from 67 businesses |
| Conversations that start outside business hours | 34,6% | 19,900 conversations |
| Time until the AI replies (half of the replies) | within 11.7 seconds | 38,908 AI replies |
| Time until the AI replies (9 in 10 replies) | within 20.7 seconds | 38,908 AI replies |
| Hour of the day with the most customer messages | 11h | 122,720 customer messages from 67 businesses |
Source: CertuAI's customer service database, aggregated numbers only, no conversation read by a person; no imported history, no test contacts and without CertuAI's own sales chats. July 30 to September 30, 2026, measured on Oct 9, 2026. Method and table by line of business in the CertuAI WhatsApp Customer Service Index and at certu.com.br/dados.
Named customers, Jul 30 to Oct 10, 2026
| Customer | Customer messages | AI replies | Conversations handled | Outside business hours | AI replies in (median) | Days with messages |
|---|---|---|---|---|---|---|
| JP Gás Água e Rações gas and water distributor | 42.832 | 23.351 | 6.479 | 33,6% | 9,8 s | 70 |
| CEMIP medical clinic | 12.472 | 6.484 | 2.436 | 18,7% | 11,4 s | 37 |
| Nikiti Auto Center auto center | 4.912 | 3.548 | 900 | 19,5% | 14,4 s | 47 |
| Imobiliária Rodrigues & Ribeiro real estate agency | 6.090 | 2.759 | 823 | 33,2% | 18,4 s | 34 |
| Alpha RH human resources | 3.082 | 1.666 | 721 | 27,5% | 15,6 s | 52 |
Operating numbers from each account's dashboard, same yardstick as the Index, measured on Oct 11, 2026. Published with each owner's permission. Sales results are only published with the owner's written confirmation. Full list at certu.com.br/casos.
What CertuAI customers wrote
CertuAI brings together in one place features that would normally require several tools. Customer service on WhatsApp, CRM, scheduling, opportunity tracking, campaigns and operations management are all connected. Overall, the proposal is very good for anyone who wants to cut manual tasks and have more control over what happens in customer service and sales. [...]
Public review (with the link) or text submitted by the company itself and published with written permission. The rating only appears when the source has a rating.
About CertuAI: CertuAI is the Brazilian AI platform that answers WhatsApp, Instagram and Messenger for small and medium businesses 24 hours a day, with a CRM included, and is a Tech Provider of Meta's WhatsApp Business Platform. Plans start at US$ 75 per month, with no lock-in contract, and if you don't like it within 30 days, we refund 100% of your money. Create my agent
The mother writes right after the meeting at school, worried, and you are in session with another child. The agent responds warmly, explains how the assessment works the way you wrote it and books the first conversation with the family.
See the AI agent demos.
What is the best WhatsApp chatbot for learning specialists in Brazil?
The best WhatsApp chatbot for learning specialists in Brazil is the one that answers on the number the practice already uses, with the business rules written by you. An AI agent on WhatsApp for a learning specialist (psychopedagogue) is an automatic assistant that answers families while the professional is in a session: it explains how the first conversation and the assessment work, gives the age range, hours and fees on record, books the initial interview and passes any delicate matter to the professional, without offering opinions about the child.
Summary in 7 facts
- The mother writes right after the meeting at school, worried, and you are in session with another child.
- The agent responds warmly, explains how the assessment works the way you wrote it and books the first conversation with the family.
- See the AI agent demos.
- The best WhatsApp chatbot for learning specialists in Brazil is the one that answers on the number the practice already uses, with the business rules written by you.
- What changes is who answers first: the message no longer waits for you and is answered right away.
- These are four everyday practice situations before and after the CertuAI agent.
- The agent wins at repetitive tasks, and the person keeps winning at what takes judgment.
By the numbers
| Number | What it means |
|---|---|
| US$ 75 per month | The Start plan costs US$ 75 per month and already includes the WhatsApp agent, your business's Brain, the CRM, automatic follow-up and the AI assistants, which come with every paid plan. |
| US$ 120 per month | Pro costs US$ 120 per month and adds the landing page, the wallet and 10 people on the team instead of 5. |
What changes in the practice with an AI agent?
What changes is who answers first: the message no longer waits for you and is answered right away. Here are four everyday situations at the practice before and after the CertuAI agent.
TodayA family writes in the middle of a session and only gets a reply at night
With CertuAIThe agent replies right away and already explains what the first conversation is like
TodayThe difference between an assessment and ongoing sessions is explained every week
With CertuAIAnswered on its own, with the steps and duration you registered
TodayA mother asks for an opinion about her child over WhatsApp and it is hard not to answer
With CertuAIThe agent does not assess anyone by message and passes the conversation to you
TodaySomeone who asked for information in March and never booked is never followed up with
With CertuAIEach family becomes a contact in the CRM, with automatic follow-up
What does a conversation handled by the AI look like?
Example conversation
Practice AI agent
Customer: The school asked for a psychopedagogical assessment, how does it work?
AI agent: It starts with an interview with the guardians, then come the assessment sessions and the feedback meeting.
Customer: Do you have a slot outside school hours, after lunch?
AI agent: For the initial interview I have your open slots.
Is an AI agent or manual service better for learning specialists?
The agent wins at repetitive tasks, and the person keeps winning at what takes judgment. Done manually, someone at the practice has to stop what they are doing; with the CertuAI agent the reply goes out on its own and you join the conversation whenever you want.
| Aspect | The manual way | With the CertuAI agent |
|---|---|---|
| Message from the family right after the meeting at school | Goes unanswered until the end of the day's sessions | Answered right away, with an explanation of how the work begins |
| Question about how many sessions the assessment has | Explained again, by voice message, to every new family | Answered with the steps you wrote in the Brain |
| Mother who asks if her child has a disorder | Risks becoming an opinion given by message, without seeing the child | The agent does not offer an opinion, explains that this depends on the assessment and brings you in |
| Booking the initial interview with the guardians | Back-and-forth messages until a time is found | The agent offers the times you left open and books |
| Family that asked and did not book | Gets lost among the week's conversations | Becomes a contact in the CRM and gets an automatic follow-up |
What does the WhatsApp agent do for learning specialists?
It does the customer service that is yours today. You teach it the business once in the Brain, CertuAI's knowledge base, and the agent answers families your way, with your rules.
How the work begins
Interview with the guardians, assessment sessions and feedback meeting: the steps in the order you wrote them.
Who you work with
Age range, grade levels, whether you see teenagers or adults and which school-related concerns reach you.
Scheduling the first conversation
The agent offers the times you opened up and books the initial interview with the guardians.
Message for the professional
Requests for a report, contact from the school and any delicate account go straight to you, with no automatic reply.
What questions do families send on WhatsApp?
They are always the same, and the agent answers each one on its own. These everyday messages at the practice no longer depend on you having your phone in hand.
How does the agent start answering at the practice?
Three steps, the same day. No installation, no code and no change to the number families already know.
Teach your business
In one conversation, you explain services, prices, hours and rules, as you would to a new employee.
The agent answers
It answers right away, schedules, follows up, and records each contact in the included CRM. You take over any conversation whenever you want.
How much does an AI agent on WhatsApp cost for learning specialists?
The Start plan costs US$ 75 per month and already includes the WhatsApp agent, your business's Brain, the CRM, automatic follow-up and the AI assistants, which come with every paid plan. Pro costs US$ 120 per month and adds the landing page, the wallet and 10 people on the team instead of 5. No lock-in contract and no setup fee.
Get started now
Create my agentWhat needs to be ready before you turn on the agent at the practice?
The agent answers what is written, and nothing beyond that. Have these points defined before you connect WhatsApp.
- The steps of your work in order: interview with the guardians, assessment sessions, feedback meeting and ongoing support
- The age range and grade levels you work with, and what you do not take on
- Days and times open for the first conversation, including outside school hours
- Whether you issue receipts, whether you send a report to the school and at what point that happens
- The sentence you want the family to read when they ask whether the child has a disorder
Whether the agent gives the assessment fee by message or whether the fee only comes up in the first conversation with the guardians.
The most common mistake: Letting the agent answer how many months the ongoing support lasts. The family holds on to the number as a promise, and that timeline only exists after the assessment.
Frequently asked questions from learning specialists
Does the agent say whether the child has dyslexia or attention deficit?
No. It does not assess, does not suggest hypotheses and does not comment on symptoms. When the family asks this, it explains that the answer depends on the assessment, offers the first conversation and alerts you.
Does it promise the child will improve at school?
No. The agent only repeats what you wrote about how the work functions. Timeline and results depend on each child, and it does not speak to either one.
Can I leave the assessment fee out of the automatic reply?
Yes. You decide what goes into the Brain. If the fee is only discussed in the first conversation, the agent explains that and books the time.
The family shares personal things. What does the agent do with that?
It responds warmly in a few words, does not ask questions about what was shared and passes the conversation to you. The history stays on the contact, visible only to those who use your dashboard.
In what other fields does the CertuAI agent work?
In any business that serves customers on WhatsApp, because the Brain is written by you. These fields have a day-to-day closest to yours.
Where can I read more about CertuAI's WhatsApp agent?
These pages explain the same agent from another angle: how it works, price, common questions and comparisons between platforms.
In short
Explains how the assessment works, books the first conversation with the family and passes delicate cases to the professional. Every contact is recorded in the CRM.
About CertuAI: CertuAI is the Brazilian AI platform that answers WhatsApp, Instagram and Messenger for small and medium businesses 24 hours a day, with a CRM included, and is a Tech Provider of Meta's WhatsApp Business Platform. Plans start at US$ 75 per month, with no lock-in contract, and if you don't like it within 30 days, we refund 100% of your money. Create my agent